Name: Duncan Sailors
Job Title: Personal Training Studio Manager / Personal Trainer
Years of Experience: 5 years
Where: West Seattle, WA
Current Employer: West Seattle Fitness Together (full-time), CrossFit Seattle (part-time)
Education: BS, University of Washington; ACE certified personal trainer; Crossfit Level 1 certified, Crossfit Endurance Level 1 certified
Salary: See the PayScale Research Center for the average salary of a personal trainer
Turning a Passion for Fitness Into a Successful Management Career
What is it like to manage a personal training studio as well as be a personal trainer? West Seattle personal trainer Duncan Sailors shares his story of how he took his life's passion for fitness and turned it into a successful management career.
PayScale: Describe your Job Duties as the Manager of a Personal Training Studio
I have five main areas of duties: sales, marketing, facility upkeep, training and personnel. My main sales duties include: following up on leads, scheduling free sessions, entering sales data, maintaining sales and client database, retaining clients, and providing accurate sales reports to the owner. My main marketing duties include: managing in house and outdoor signage, doing internet outreach, maintaining a presence in social media such as Facebook, blog, YouTube and Yelp. I also do business to business collaboration, seminars, street fairs and In house contests. On the service side, I do training sessions (15 to 30+ per week), client follow-up, nutrition programs, exercise programming, and fitness assessments cards (birthday, anniversary, thank you, referral requests). I also handle all client contact and client safety communications via e-mail, phone and text. From the facilities standpoint, I manage cleaning, equipment maintenance, new equipment acquisition, recycling, office equipment and consumables: water, towels and fruit bowl. On the personnel side, I hire, train, review and fire trainers as well as run staff meetings. There are also lots of other small tasks the manager of a personal training studio does each day.