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The text of Elop's email was posted to Microsoft's corporate site, but the highlights are:
1. The email begins with "hello there." In his commentary on Elop's email, New York magazine's Kevin Roose points out that this sounds more like "the start to a bad OKCupid message" than a salutation in a business memo, let alone one that's announcing a layoff.
2. The first possible hint of impending doom is in the second paragraph, when Elop uses the always-dreaded phrase "focus our efforts." In corporate speak, this often seems to mean that one person will be asked to do three jobs, because two other people will shortly be collecting unemployment.
3. The hammer begins to descend in the third paragraph, with "Our device strategy must reflect Microsoft’s strategy and must be accomplished within an appropriate financial envelope. Therefore, we plan to make some changes."
4. There are then seven paragraphs of strategy, involving the place for mobile devices both within Microsoft and the market at large, before Elop unveils the bottom line: "We plan that this would result in an estimated reduction of 12,500 factory direct and professional employees over the next year. These decisions are difficult for the team, and we plan to support departing team members with severance benefits."
5. While there are plenty of the usual layoff buzzwords, including "right-size" and "phased exit," the words "thank you," or "sorry" don't appear once. "Difficult" and "necessary" are about as close the memo gets, in terms of expressing regret or appreciation.
What's the lesson here? Well, if you're an executive faced with the unpleasant task of lowering the boom on several thousand of your colleagues, no one will like what you have to say. But how you say it might mean the difference between internal grumbling and getting made fun of by the press for a day or two after your assistant hits "send."
Of course, if your goal is to be honest, forthright, and respectful of your soon-to-be erstwhile co-workers, cut to the chase. The explanation for the reasons behind the layoff -- and the reassurance to remaining staff that the company has a vision for the future -- can come afterward. Don't make people play "Where's Waldo?" with their own layoff notification.
If you're a worker at any level, the other message is clear: companies are rarely loyal to their employees, no matter how dedicated the workers are or how many years they've put in. Do your best work, earn your paycheck, but keep your eyes on the prize. Unfortunately, in today's business climate, the only loyalty you can afford to have is to your own career.
You never know what kind of email could be lurking in your inbox.
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