Every spring, alongside the finance folks and engineers, an entire crop of graduates flood the workforce armed with nothing but a degree that appears to be worth less than a place mat at the fast food restaurant where they are unqualified to work. So what do you do when your degree doesn't automatically qualify you for a career track? Brand yourself better.
Lady Gaga know what she's doing when it comes to personal branding, and more professionals could learn a thing or two if they followed her example. Here are five of the international pop star's traits that every professional needs to create a successful personal brand.
We all bring our family history to the work with us on a daily basis. We are a product of the culture we experienced in our childhoods. But as much as some people try to shake their past, your history can help you bring a new perspective to everything you do.
Branding and brand reputation is a huge part of any business, but it's even more important when your name is the brand. Take tattoo artist Ed Hardy, who in 2003 agreed to license a few of his designs to a t-shirt manufacturer. He had never thought of going into the fashion business, but the opportunity arose, so he thought, why not try it?
Kid Rock is teaming up with bourbon brand Jim Beam to create a very unique job opportunity for a budding bartender with a love for music. Kid Rock is looking for his own personal bartender to go on tour with him.