Social media has an amazing ability to connect people; however, with that comes both good and bad. The bad part is that anyone and everyone has the freedom to voice whatever opinion their little hearts desire, which promotes cyber bullying and allows other negativity to spread online. The good part is, the convenience and connectivity of social networks allow like-minded people to communicate, share, and help one another. One psychologist and MIT grad student, Robert Morris, used the positive aspects of social networking to formulate a site incorporating crowdsourced cognitive behavioral therapy techniques to help users "debug" their negative thoughts and overcome depression.
If you’re looking to keep your professional skills current in 2014, then you might want to consider adding social media marketing to your list of credentials, especially since it topped LinkedIn's list of the hottest job skills of 2013.