Have a product you want people to notice? Those with marketing and advertising skills can help. Needed at nearly any large company, marketing and advertising professionals run effective advertising or marketing campaigns and get a brand’s message out to the public.
Marketing and advertising (SOC Codes 11-2010.00 Advertising and Promotions Managers; 11-2021.00 Marketing Managers; 13-1160 Market Research Analysts and Marketing Specialists) jobs serve to make an organization look good. By running effective advertising or marketing campaigns, professionals in these jobs seek to understand how an organization is perceived and get certain messages out to the public. While commonly found in the information and professional services industries, these workers are found in almost any large organization with a need to promote its brand and bring in sales.
The SOC (Standard Occupational Classification) system is used by Federal statistical agencies to classify workers into occupational categories for the purpose of collecting, calculating, or disseminating data. Source: Bureau of Labor Statistics.
The PayScale Index tracks quarterly changes in total cash compensation for full-time, private industry employees in the United States. In addition to a national index, it includes separate indices for specific industries, metropolitan areas, job categories, and company sizes. The PayScale Index uses 2006 average total cash compensation as a baseline.
