Interaction designers develop web-based platforms through which companies can interact with and engage consumers; this includes the construction of websites and mobile applications. Although programming is a major part of the position, the interaction designer works primarily with platforms' architecture at a foundational level. They must be able to design complex user interfaces and interactions for web, mobile, and cross-platform experiences, providing a product that is valuable, usable and desirable.
Interaction designers are typically employed by companies that want to establish, maintain, and/or build an online presence that is modern, effective, and competitive. They must follow technical and industry developments to keep the platforms up to date, providing prototypes, page layouts, and user interfaces. Communication skills are essential to this position, and interaction designers must be comfortable collaborating with colleagues to develop effective products and designs.
Interaction Designer Tasks
- Conduct research to understand user needs and document requirements.
- Understand complex problems and quickly and visually explain potential solutions.
- Scope, plan, and manage projects from initial consultation to final launch.
- Create wireframes, workflows, schematics, and prototypes to test usability and site branding goals.