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Account Planner, Advertising Overview
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Account Planner, Advertising
Job Description
People with the job title Account Planner, Advertising typically fall into one of the following PayScale standard occupations.
Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, sales, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.
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