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Average Salary for The Nielsen Company Employees

The average The Nielsen Company employee earns $70K annually. How long you've been working influences pay for The Nielsen Company workers the most, followed by your role at the company and where you live. This report is based on answers to PayScale's salary questionnaire.

How This Employer Pays

The Nielsen Company typically pays:
above market
Similar employers pay:
above market
Employer: The Nielsen Company
Average Salary Range by Job
Job (Number Reporting)
National Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
[-]Research Analyst (10)
$33,221 - $63,709  
[-]Research Analyst (10)
Salary$33,221 - $63,709  
Total Pay$33,221 - $63,709  
[+]Market Research Manager (10)
$68,849 - $121,145  
[+]Market Research Manager (10)
Salary$64,398 - $114,229  
Bonus$2,195 - $20,035  
Total Pay$68,849 - $121,145  
[+]Senior Research Analyst (9)
$41,749 - $98,536  
[+]Senior Research Analyst (9)
Salary$47,209 - $95,531  
Bonus$21.45 - $1,135  
Total Pay$41,749 - $98,536  
[+]Data Analyst (8)
$34,943 - $82,588  
[+]Data Analyst (8)
Salary$36,944 - $76,799  
Bonus$198.39 - $6,605  
Total Pay$34,943 - $82,588  
 Precise Range (?
XPrecise ranges are calculated based on validated data submitted by employees in this job at this company.
)     Estimated Range (?
XWhen PayScale has limited employee-submitted data, we base estimated ranges on a broader set of relevant employee profiles to calculate the most accurate ranges for this job at this company.
Country: United States | Currency: USD | Updated: 28 Oct 2014 | Individuals Reporting: 161
United States (change)

The Nielsen Company Details


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Years of Experience

For employees with five to ten years at the company, wages tend to be at the around $76K mark. For the most part, a representative employee at The Nielsen Company has been working for one to four years and makes about $59K per year.


Market Research Managers represent the higher end of the earnings spectrum — in fact, median pay for this job is the highest at $85K — though Client Service Managers, Senior Research Analysts, and Market Research Analysts also do fairly well at approximately $79K, $62K, and $58K, respectively. Near the bottom at The Nielsen Company are Managing Editors, pulling in just about $50K.


Median pay is highest in New York ($74K annually), followed by Chicago ($72K), Cincinnati (approximately $72K), and San Francisco ($70K). Expected earnings are below average (around $62K) in Tampa, one of the lowest-paid cities. Within the firm, employees working in New Jersey take home the most — $76K per year on average.

Certifications and Degrees

Project Management Professionals are compensated at a much higher rate than non-authorized workers, bringing in close to $143K. Bigger paychecks are awarded to Sun Certified Java Programmer s with credentials; these people typically earn around $107K annually. The Nielsen Company compensates Bachelor of Science in Business Management-holders the most at approximately $128K per year.


Employees who count Customer Relationship Management among their skills tend to enjoy higher pay; the median for this group is about $79K. Data Analysis is a popular skill in the The Nielsen Company workforce; roughly a third of those surveyed report putting it to use in their jobs. Some other standard skills here are Project Management, Market Research, and Microsoft Excel.

Benefits and Perks

Paid time off is scarce, with only about a third of workers receiving paid vacation and about a fourth of workers receiving sick leave. Nearly all workers take advantage of the 401(k) plan that The Nielsen Company sponsors. Health insurance comes as part of the deal for almost all employees, and a strong majority of workers report receiving dental coverage as well. Privileges also include a casual working environment, a company cell phone, life insurance, and flexible hours.

Key Stats

52 %
48 %
$49,116 - $84,850
$43,635 - $109,375
Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more
Extremely satisfied
Rated 5 out of 5
based on 46 votes.

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