Average Salary for The Nielsen Company Employees

Employees at The Nielsen Company make $70K annually on average. The most important factor affecting pay for The Nielsen Company employees is how long you've been working, though your role at the company and geography play a role as well. This report is based on answers to PayScale's salary questionnaire.

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Employer: The Nielsen Company
Average Salary Range by Job
Job (Number Reporting)
National Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
[-]Market Research Manager (10)
$68,849 - $121,145  
[-]Market Research Manager (10)
Salary$64,398 - $114,229  
Bonus$1,616 - $19,405  
Total Pay$68,849 - $121,145  
[+]Research Analyst (10)
$33,221 - $63,709  
[+]Research Analyst (10)
Salary$33,221 - $63,709  
Total Pay$33,221 - $63,709  
[+]Senior Research Analyst (9)
$41,350 - $95,409  
[+]Senior Research Analyst (9)
Salary$46,165 - $95,625  
Bonus$22.37 - $1,599  
Total Pay$41,350 - $95,409  
[+]Data Analyst (7)
$34,010 - $76,238  
[+]Data Analyst (7)
Salary$37,245 - $74,353  
Bonus$5.75 - $2,527  
Total Pay$34,010 - $76,238  
 Precise Range (?
XPrecise ranges are calculated based on validated data submitted by employees in this job at this company.
)     Estimated Range (?
XWhen PayScale has limited employee-submitted data, we base estimated ranges on a broader set of relevant employee profiles to calculate the most accurate ranges for this job at this company.
Country: United States | Currency: USD | Updated: 9 Dec 2014 | Individuals Reporting: 161
United States (change)

About This Company


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Years of Experience

Five to nine years of work experience seem to result in median wages of about $76K. The largest slice of the The Nielsen Company workforce (38 percent) has been working for one to four years and earns $59K per year.


The highest average salaries go to Market Research Managers, who bring in close to $87K, though Client Service Managers are not far behind at $79K along with Senior Research Analysts (approximately $62K) and Market Research Analysts (around $58K). Earning only $49K, Marketing Research Analysts make less than most people in the company.


Median pay is highest in New York ($74K annually), followed by Cincinnati (about $72K), Chicago ($71K), and San Francisco (around $65K). Tampa is near the bottom for pay at approximately $61K. Within the company, workers earn the highest salaries (an average of $78K per year) in New Jersey.

Certifications and Degrees

Those lacking certification bring in much lower salaries than Project Management Professionals, who make $117K. Sun Certified Java Programmers with credentials can live quite comfortably; salaries come in at about $107K annually. The highest-paying degree here is a Bachelor of Science in Business Management; The Nielsen Company awards approximately $128K to these degree-holders.


Skill-wise, employees who report Operations Management as part of the toolkit report the most money, earning $100K on average. Project Management is considered a run-of-the-mill skill; one in three of The Nielsen Company's people use it regularly. A typical employee's toolkit also contains Data Analysis, Market Research, and Microsoft Excel.

Benefits and Perks

Paid time off is scarce, with only about 31 percent receiving paid vacation and about one in four workers receiving sick leave. The vast majority of workers report contributing to a 401(k). Almost all workers report having health insurance, and a strong majority of workers report having dental coverage. Employees can also look forward to a casual working environment, a company cell phone, life insurance, and flexible hours.

Key Stats for The Nielsen Company


52 %
48 %
$49,022 - $83,352
$43,782 - $99,333
Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 47 votes.

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