Account Executive, Advertising Salary

In a profession for which the median take-home is approximately $47K, over a third of overall earnings for Advertising Account Executives arrives through commissions. Career length is the biggest factor affecting pay for this group, followed by geography. Advertising Account Executives survey participants are largely women, dominating at 68 percent. Work is enjoyable for Advertising Account Executives, who typically claim high levels of job satisfaction. Most enjoy medical while a strong majority get dental coverage. Vision coverage is also available to a majority. The data for this snapshot was collected from individuals who took PayScale's salary survey.
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$29,389 - $66,492
(Median)
$29K
$45K
$66K
MEDIAN: $44,506
10%
50%
90%

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$9.77 - $20.82
(Median)
$9
$13
$21
MEDIAN: $13.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$26K$52K$78K
Salary
$29,389 - $66,492  
   
Bonus
$0.00 - $19,000  
Profit Sharing
$1,750  
Commission
$33.94 - $53,878  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,045 - $76,072  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 482
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$13$26$39
Hourly Rate
$9.77 - $20.82  
   
Overtime
$25.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$26K$52K$78K
Bonus
$0.00 - $19,000  
   
Commission
$33.94 - $53,878  
Profit Sharing
$1,750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,045 - $76,072  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 21
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Job Description for Account Executive, Advertising

An account executive’s role varies widely across industries. An account executive at an advertising firm is focused on client relations and acquisition. At larger advertising firms, an advertising account executive may hold only one of two roles, acquisition of new clients or maintenance of existing clients; however, at a smaller company, a single executive may perform all functions. The account executive serves as the direct link between the agency and the existing (or potential) client. Thus, strong interpersonal skills are required, since customer service and satisfaction is used to determine the success of an executive. Other job functions may include contract negotiation and interfacing with distributors and media outlets for advertisement placement.

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Account Executive, Advertising Tasks

  • Participate in meetings, events, and activities for strategy and sales.
  • Achieve individual sales goals, and document client contact and reviews.
  • Develop and maintain contact with clients, promote products and services, and coordinating documentation and referrals.
  • Submit and analyze pricing requests, and adhere to standard operating procedures.

Common Career Paths for Account Executive, Advertising


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It's not very common for Advertising Account Executives to move on to become Advertising Account Directors. Average pay for an Advertising Account Director is $96K annually. A common career progression for an Advertising Account Executive is to become an Advertising Account Supervisor or a Senior Account Executive. Compared to Advertising Account Executives, the first group earns $23K more on average, and the second group earns $17K more.

Account Executive, Advertising Job Listings

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Popular Skills for Account Executive, Advertising


Survey results suggest that Advertising Account Executives use a fairly large toolkit of professional skills. Most notably, skills in Sales, Client Interaction, Account Management, and Marketing Communications are correlated to pay that is above average. For most people, competency in Account Management indicates knowledge of Advertising.

Pay by Experience Level for Account Executive, Advertising

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Advertising Account Executives who reported more years of relevant experience also reported higher earnings. The median compensation for relatively untried workers is $44K; in the five-to-10 year group, it's higher at around $55K. Advertising Account Executives with one to two decades of relevant experience report an average salary of approximately $57K. Big financial gains seem to result from working for more than two decades; veterans in this group report earning $73K on average.

Pay Difference by Location

National Average: $47,044

Larger city markers indicate a job is popular in that location.

With a pay rate for Advertising Account Executives that is 15 percent greater than the national average, Los Angeles offers a comfortable salary for those in this profession. Advertising Account Executives can also look forward to large paychecks in cities like San Francisco (+10 percent), Atlanta (+9 percent), Seattle (+7 percent), and New York (+7 percent). Austin ranks last in the field for pay, reporting salaries 12 percent below the national average. Employers pay around 7 percent less in Dallas and 6 percent less in Minneapolis, below-median salaries for those in this field.

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Experience Affects Account Executive, Advertising Salaries




National Average
$47,000


Skills That Affect Account Executive, Advertising Salaries

up arrow 7%


Account Management
up arrow 1%

National Average
$47,000

Marketing Communications
up arrow 2%

Advertising
up arrow 3%

Project Management
up arrow 3%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 59 votes.

Gender

Female
68 %
Male
32 %

Years of Experience

Less than 1 year
3%
1-4 years
56%
5-9 years
23%
10-19 years
11%
20 years or more
7%

Common Health Benefits

medical benefits
Medical: 85%
dental benefits
Dental: 73%
medical benefits
Vision: 58%
dental benefits
None: 14%
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