Account Executive, Public Relations (PR) Salary

Average Public Relations Account Executives in the United States make around $46K per year. Geographic location and career duration each impact pay for this group, with the former having the largest influence. There are far more female Public Relations Account Executives who answered the questionnaire than men, making up 89 percent. Not all workers are lucky enough to have benefits; in fact, just over one in five are without coverage. Medical insurance is claimed by a fair number and dental insurance is reported by a majority. The majority of Public Relations Account Executives claim high levels of job satisfaction. The data for this synopsis comes from respondents who took the PayScale salary survey.
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$33,599 - $61,904
$34K
$46K
$62K
MEDIAN: $46,028
10%
50%
90%

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$10.24 - $39.15
$10
$19
$39
MEDIAN: $19.18
10%
50%
90%

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$0$62K
Salary $33,599 - $61,904
Bonus $490.94 - $6,128
Profit Sharing $6,750
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,265 - $62,633
  • Country: United States
  • Currency: USD
  • Updated: 25 Jul 2017
  • Individuals Reporting: 269
Hourly Data $0$39
Hourly Rate $10.24 - $39.15
Overtime $33.00
Annual Data $0$62K
Bonus $490.94 - $6,128
Profit Sharing $6,750
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,265 - $62,633
  • Country: United States
  • Currency: USD
  • Updated: 25 Jul 2017
  • Individuals Reporting: 12

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Account Executive, Public Relations (PR)

Public relations account executives facilitate and maintain client relationships, as well as increase brand value for their company. They are responsible for keeping existing business accounts, generating new accounts, attending staff meetings, and proofreading materials to ensure consistency with company values. They also participate in internal training sessions that implement core values such as ethical behaviors and business conduct. One of these executives' main duties is to manage projects with staff and vendors. Most of the time, public relations account executives also engage in developing and supporting public relations programs that will generate recognition for their organization products or services. They may also handle social media obligations. Generally, these executives work in an office environment and report their progress to the president in their public relations department.

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Account Executive, Public Relations (PR) Tasks

  • Manage multiple public relations accounts and develop quarterly public relations plans and budgets
  • Manage and maintain media relationships and make regular pitches to editors.
  • Develop public relations content such as articles, papers, case studies, and press releases.
  • Conduct marketing promotions and consumer outreach programs to grow sales.

Common Career Paths for Account Executive, Public Relations (PR)


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Public Relations Account Executives who go on to become Public Relations Directors may see their salaries climb quite a bit. Median pay for Public Relations Directors is $68K annually. It is quite typical for Public Relations Account Executives to transition into roles as Public Relations Managers or Public Relations Supervisors, where reported median earnings are $12K and $16K higher per year.

Account Executive, Public Relations (PR) Job Listings

Popular Skills for Account Executive, Public Relations (PR)


Public Relations Account Executives report using a diverse set of skills on the job. Most notably, skills in Project Management, Media / Public Relations, Client Interaction, and Social Media Marketing are correlated to pay that is above average. Those listing Advertising as a skill should be prepared for drastically lower pay. Copywriting and Technical Writing also typically command lower compensation. The majority of those who know Media / Public Relations also know Client Interaction.

Pay by Experience Level for Account Executive, Public Relations (PR)

Pay by Experience for an Account Executive, Public Relations (PR) has a positive trend. An entry-level Account Executive, Public Relations (PR) with less than 5 years of experience can expect to earn an average total compensation of $45,000 based on 248 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. An Account Executive, Public Relations (PR) with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $56,000 based on 51 salaries. An experienced Account Executive, Public Relations (PR) which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $62,000 based on 14 salaries. An Account Executive, Public Relations (PR) with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $64,000 based on 6 salaries.

Pay Difference by Location

National Average: $46,189

Larger city markers indicate a job is popular in that location.

Boston is home to an above-average pay rate for Public Relations Account Executives, 20 percent higher than the national average. Public Relations Account Executives will also find cushy salaries in Minneapolis (+14 percent), San Francisco (+10 percent), Seattle (+8 percent), and New York (+3 percent). One of the biggest compensable factors for Public Relations Account Executives is geography, with workers in Miami earning a whopping 23 percent below the national average. Employers pay around 22 percent less in Philadelphia and 21 percent less in Cleveland, below-median salaries for those in this field.

Related Job Salaries

Key Stats for Account Executive, Public Relations (PR)

Gender

Female
89 %
Male
11 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 42 votes.
Less than 1 year
7%
1-4 years
71%
5-9 years
17%
10-19 years
3%
20 years or more
1%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Account Executive, Public Relations (PR) Salaries

Late-Career
▲39%

▲34%

▲21%

National Average
$46,000

▼3%

Skills That Affect Account Executive, Public Relations (PR) Salaries

Project Management
▲17%


National Average
$46,000



Marketing Communications
▼8%

Technical Writing
▼13%

Copywriting
▼19%

Advertising
▼21%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 42 votes.

Gender

Female
89 %
Male
11 %

Years of Experience

Less than 1 year
7%
1-4 years
71%
5-9 years
17%
10-19 years
3%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 77%
dental benefits
Dental: 60%
vision benefits
Vision: 47%
no benefits
None: 22%
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