An account supervisor merges customer service and marketing skills. They make sure that each client account is receives the best or most appropriate products for his or her situation. They must also ensure clients are offered new options, services, and promotions as they become available; on an overall basis, they must also make sure that all options offered - and the company - are represented in a positive light to clients.
The account supervisor must stay up to date on the services offered by the company; for that reason, they may work often with other departments to receive new information and communicate client needs to these teams as they arise. The ability to handle client problems is essential, and so the account supervisor must have excellent conflict resolution, negotiation and communication skills. Communication skills are also essential with internal partners, as the account supervisor often must create and present reports to executives and managers on trends or large individual accounts.
Strong experience and education in marketing is required for this position, and a bachelor's degree in marketing is often needed as well. At least five years' experience in a similar position is also generally required, with some positions looking for 10 or more years of related experience. Strong attention to detail and organizational skills are also helpful.
Account Supervisor Tasks
- Identify strengths and weaknesses of the account and make recommendations for change.
- Maintain key client contacts and relationships.
- Lead a team and provide short term and long term direction for products.
- Align both strategy and tactics with the overall brand vision.
- Develop scope of service and staffing plan.