Advertising/Promotions Director Salary

An Advertising/Promotions Director earns an average salary of $71,409 per year.

$38,237 - $117,927
$38K
$71K
$120K
MEDIAN: $71,409
10%
50%
90%

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$15.00 - $37.78
$20
MEDIAN: $19.50
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$38,237 - $117,927  
   
Bonus
$10.00 - $33,750  
Profit Sharing
$2,000  
Commission
$16,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,535 - $123,678  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 72
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$19.50  
   
Overtime
$24.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$10.00 - $33,750  
   
Commission
$16,000  
Profit Sharing
$2,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,535 - $123,678  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 7

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Job Description for Advertising/Promotions Director

Advertising and promotions directors are responsible for overseeing and coordinating an organization’s public-facing sales programs and policies, helping create interest in their company’s products or services. This director supervises the creation of advertising campaigns and timely promotional offerings that may span a variety of mediums, including print publications, online venues, billboards, television stations, and others. Many advertising and promotions directors also handle contract negotiations and work with other organizational staff and department leaders to coordinate cohesive strategies across departments and disciplines. Hiring and managing advertising staff are other common functions performed by these directors.

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Advertising/Promotions Director Tasks

  • Promote products using diverse and innovative techniques involving print media, television, social media, sales representatives, etc.
  • Establish organization's brand image by developing advertising and promotional campaigns.
  • Analyze advertising campaign costs and effectiveness, and report results to clients.
  • Maximize the revenue an organization gains through advertising campaigns while minimizing costs.

Common Career Paths for Advertising/Promotions Director


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Advertising/Promotions Director Job Listings

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Pay by Experience Level for Advertising/Promotions Director

Pay by Experience for an Advertising/Promotions Director has a positive trend. An entry-level Advertising/Promotions Director with less than 5 years of experience can expect to earn an average total compensation of $42,000 based on 14 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. An Advertising/Promotions Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $74,000 based on 31 salaries. An experienced Advertising/Promotions Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $80,000 based on 34 salaries. An Advertising/Promotions Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $85,000 based on 21 salaries.

Related Job Salaries

Key Stats for Advertising/Promotions Director

Gender

Female
73 %
Male
27 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 8 votes.
1-4 years
13%
5-9 years
27%
10-19 years
34%
20 years or more
27%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Advertising/Promotions Director Salaries

Late-Career
▲11%

Experienced
▲5%

National Average
$76,000

Mid-Career
▼2%

Entry-Level
▼44%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 8 votes.

Gender

Female
73 %
Male
27 %

Years of Experience

1-4 years
13%
5-9 years
27%
10-19 years
34%
20 years or more
27%

Common Health Benefits

medical benefits
Medical: 78%
dental benefits
Dental: 60%
vision benefits
Vision: 53%
no benefits
None: 20%
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