Advertising/Promotions Director Salary

An Advertising/Promotions Director earns an average salary of $62,427 per year.

$34,555 - $109,424

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$11.84 - $24.83

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$34,555 - $109,424  
   
Bonus
$0.00 - $25,677  
Commission
$2,473 - $53,327  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$32,483 - $118,960  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 120
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$11.84 - $24.83  
   
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $25,677  
   
Commission
$2,473 - $53,327  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$32,483 - $118,960  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 10
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Job Description for Advertising/Promotions Director

Advertising and promotions directors are responsible for overseeing and coordinating an organization’s public-facing sales programs and policies, helping create interest in their company’s products or services. This director supervises the creation of advertising campaigns and timely promotional offerings that may span a variety of mediums, including print publications, online venues, billboards, television stations, and others. Many advertising and promotions directors also handle contract negotiations and work with other organizational staff and department leaders to coordinate cohesive strategies across departments and disciplines. Hiring and managing advertising staff are other common functions performed by these directors.

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Advertising/Promotions Director Tasks

  • Maximize the revenue an organization gains through advertising campaigns while minimizing costs.
  • Promote products using diverse and innovative techniques involving print media, television, social media, sales representatives, etc.
  • Establish organization’s brand image by developing advertising and promotional campaigns.
  • Analyze advertising campaign costs and effectiveness, and report results to clients.

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Pay by Experience Level for Advertising/Promotions Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Related Job Salaries

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Experience Affects Advertising/Promotions Director Salaries

Late-Career
up arrow 30%

Experienced
up arrow 10%

Mid-Career
up arrow 1%

National Average
$69,000

Entry-Level
up arrow 40%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 24 votes.

Gender

Female
61 %
Male
39 %

Years of Experience

Less than 1 year
1%
1-4 years
17%
5-9 years
18%
10-19 years
39%
20 years or more
25%

Common Health Benefits

medical benefits Medical: 76% dental benefits Dental: 66%
vision benefits Vision: 57% employee benefits None: 23%
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