Advertising Traffic Manager Salary
Women make up the vast majority of Advertising Traffic Managers in the United States. The average pay in this industry is approximately $53K per year. In this profession, a fair number enjoy medical and dental coverage, and more than half have vision insurance, as well. Most people on this career path report moderate levels of job satisfaction.
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|Salary||$29,730 - $69,268|
|Bonus||$981 - $4,932|
|Total Pay (|
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).)
|$29,890 - $68,534|
Job Description for Advertising Traffic Manager
Advertising traffic managers serve project-management roles for advertising agencies, which involve delegating work to teams of employees within the agency and working with researchers, focus group analysts, and copywriters and editors. The ad traffic manager helps to ensure that an advertisement conforms to the customer's requirements as well as the needs of a marketing team and branding manager, and they also ensure that each ad is released on-time and within deadlines through the media specified by advertising account managers.Read More...
One of the major responsibilities of an ad traffic manager involves facilitating cooperation on ads between a variety of employees within the agency to ensure that quality advertisements are completed according to specifications and timetables. They must also ensure that internal deadlines are met, monitor progress along each step, and report any changes or difficulties to ad managers, account executives, and marketing or branding executives.
Advertising traffic managers help to manage the budget allocated for each ad, which may also involve helping a marketing manager to divide a project-budget across multiple advertisements on a variety of media. They may also help to schedule and facilitate the purchase of advertising real estate, such as print, online, or broadcast media sources.
Most ad traffic managers have a strong education background in advertising or marketing, including undergraduate study in these disciplines, and many companies hire for this position based on extensive practical experience in managing advertising campaigns. Some companies may also prefer applicants with post-graduate education in business management. Advertising traffic managers tend to work long hours in an office environment.
Advertising Traffic Manager Tasks
- Move advertising projects through the development process, from creation to publishing.
- Keep projects within budget and handle the billing process.
- Plan for and meet advertising submissions deadlines for newspapers, TV, radio, etc.
- Create project schedules and timelines, making sure deadlines are met.
Pay by Experience Level for Advertising Traffic Manager
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Although individuals who have less than five years' experience earn $39K on average, people with five to 10 years benefit from a notably larger average of $60K. After working for 10 to 20 years, Advertising Traffic Managers make a median salary of $54K. Seasoned workers who boast more than two decades of relevant experience enjoy a median salary of $58K, which is substantially larger than the medians reported by folks with fewer years on their resumes.
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Key Stats for Advertising Traffic Manager
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