Area Manager, Retail Salary

For Retail Area Managers, annual average wages total $54K per year. Including potential for bonuses and profit sharing — peaking near $17K and $6K, respectively — total cash payment to Retail Area Managers can bottom out near $28K or peak near $87K depending on individual performance. Geographic location and career duration each impact pay for this group, with the former having the largest influence. Job satisfaction is high and work is enjoyable for most Retail Area Managers. Medical benefits are awarded to a large number, and a fair number earn dental coverage. Women make up a slight majority of Retail Area Managers (57 percent) survey respondents. The information for this snapshot was generated by responses to the PayScale salary survey.
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$33,813 - $79,886
(Median)
$34K
$54K
$80K
MEDIAN: $53,981
10%
50%
90%

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$9.31 - $19.73
(Median)
$9
$13
$20
MEDIAN: $12.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Salary
$33,813 - $79,886  
   
Bonus
$0.00 - $16,609  
Profit Sharing
$0.00 - $5,575  
Commission
$200.00 - $21,899  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,148 - $87,223  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 284
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$9.31 - $19.73  
   
Overtime
$5.00 - $26.00  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$0.00 - $16,609  
   
Commission
$200.00 - $21,899  
Profit Sharing
$0.00 - $5,575  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,148 - $87,223  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 44

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Job Description for Area Manager, Retail

The retail area manager oversees and directs other employees, typically in one section or department of the retail store. This professional handles a number of managerial responsibilities, such as directing workers to perform tasks, assigning individuals to specific areas of the retail space, training new hires, holding interviews for prospective workers, and providing feedback and help for employees as needed. The retail area manager is also responsible for ensuring work in their area of responsibility is completed efficiently, as well as implementing new procedures or methods to increase productivity. They generally reports to the store manager, although they may report to the general manager on occasion (such as a biweekly or monthly basis) to report on how the store is doing, improvements being made, and suggestions for future growth. The retail area manager may be promoted to the store manager, and then further promoted to regional manager, based on performance and how long the employee has been with the company.

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Area Manager, Retail Tasks

  • Communicate and enforce corporate policies and procedures.
  • Review store budget, sales, and activity reports to evaluate store performance.
  • Direct daily operations of retail stores in a geographic area, monitoring sales, expenditures, and store activities.
  • Hire and train store managers, oversee promotion, transfer, and discipline of employees.

Common Career Paths for Area Manager, Retail


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Retail Area Managers often transition into Retail District Manager positions, for which compensation tends to be much higher. On average, Retail District Managers earn $70K per year. Retail Area Managers go on to become Retail Store Assistant Managers more often than anything even though median pay for the role is $32K. Retail Area Managers who move into an Operations Manager role, another well-traveled path for those in this field, tend to find salaries of $59K.

Area Manager, Retail Job Listings

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Survey results imply that Retail Area Managers put a diverse skill set to use. Most notably, facility with Team Leadership and Sales Management are correlated to pay that is significantly above average, leading to increases of 45 percent and 4 percent, respectively. Skills that seem to negatively impact pay include Merchandising, Customer Service, and Operations Management. Those with knowledge of Customer Service tend to be skilled in Sales Management as well.

Pay by Experience Level for Area Manager, Retail

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Retail Area Managers with more experience do not necessarily bring home bigger paychecks. In fact, experience in this field tends to impact compensation minimally. Those in the early stages of their career can expect to make around $50K; however, individuals with five to 10 years of experience bring in $55K on average — a distinctly larger sum. Retail Area Managers bring in $59K after working for 10 to 20 years. Folks who have racked up more than 20 years in the field report incomes that aren't that much higher than less experienced individuals' earnings; the veterans make just $61K on average.

Related Job Salaries

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Experience Affects Area Manager, Retail Salaries

Late-Career
up arrow 10%

Experienced
up arrow 7%

National Average
$55,000

Mid-Career
up arrow 1%

Entry-Level
up arrow 10%

Skills That Affect Area Manager, Retail Salaries

Team Leadership
up arrow 45%

Sales Management
up arrow 4%

National Average
$55,000

Operations Management
up arrow 4%


Merchandising
up arrow 19%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 57 votes.

Gender

Female
57 %
Male
43 %

Years of Experience

Less than 1 year
1%
1-4 years
24%
5-9 years
28%
10-19 years
35%
20 years or more
12%

Common Health Benefits

medical benefits Medical: 81% dental benefits Dental: 71%
vision benefits Vision: 64% employee benefits None: 17%