Retail Area Managers in the United States take home approximately $53K annually on average. Cash earnings for Retail Area Managers — including $18K in bonuses and $13K in profit sharing proceeds near the top of the pay scale — generally stretch from $29K to $88K depending on individual performance. Location is the biggest factor affecting pay for this group, followed by career duration. Health benefits are not claimed by all — roughly one in five lack any form of coverage — but a strong majority have medical insurance, and a fair number have dental, too. Women make up a slight majority of Retail Area Managers (56 percent) survey respondents. The majority of workers are highly satisfied with their job. The numbers in this rundown were provided by PayScale's salary survey participants.
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$33,883 - $86,119
(Median)
$34K
$53K
$86K
MEDIAN: $53,249
10%
50%
90%

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$9.89 - $18.22
(Median)
$9
$13
$18
MEDIAN: $13.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Salary
$33,883 - $86,119  
   
Bonus
$446.98 - $17,781  
Profit Sharing
$0.00 - $13,087  
Commission
$2,397  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$29,335 - $87,902  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 248
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$15$30$45
Hourly Rate
$9.89 - $18.22  
   
Overtime
$20.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Bonus
$446.98 - $17,781  
   
Commission
$2,397  
Profit Sharing
$0.00 - $13,087  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$29,335 - $87,902  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 42
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Job Description for Area Manager, Retail

The retail area manager oversees and directs other employees, typically in one section or department of the retail store. This professional handles a number of managerial responsibilities, such as directing workers to perform tasks, assigning individuals to specific areas of the retail space, training new hires, holding interviews for prospective workers, and providing feedback and help for employees as needed. The retail area manager is also responsible for ensuring work in their area of responsibility is completed efficiently, as well as implementing new procedures or methods to increase productivity. They generally reports to the store manager, although they may report to the general manager on occasion (such as a biweekly or monthly basis) to report on how the store is doing, improvements being made, and suggestions for future growth. The retail area manager may be promoted to the store manager, and then further promoted to regional manager, based on performance and how long the employee has been with the company.

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Area Manager, Retail Tasks

  • Communicate and enforce corporate policies and procedures.
  • Review store budget, sales, and activity reports to evaluate store performance.
  • Direct daily operations of retail stores in a geographic area, monitoring sales, expenditures, and store activities.
  • Hire and train store managers, oversee promotion, transfer, and discipline of employees.

Common Career Paths for Area Manager, Retail


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Many Retail Area Managers move into a Retail District Manager role, and folks who currently hold that position report a much higher median income of $71K per year. Given that the median pay is $32K, it may be surprising to find that a Retail Store Assistant Manager is the most common role for Retail Area Managers to subsequently assume on their way up the ladder. Transitioning into an Operations Manager role — which pays $59K — is also typical for Retail Area Managers, though less common by comparison.

Area Manager, Retail Job Listings

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Popular Skills for Area Manager, Retail


Retail Area Managers seem to wield many skills on the job. Most notably, facility with Team Leadership, People Management, and Operations Management are correlated to pay that is significantly above average, leading to increases of 54 percent, 42 percent, and 24 percent, respectively. Those listing Inventory Management as a skill should be prepared for drastically lower pay. Training and Retail also typically command lower compensation. Those proficient in Customer Service are, more often than not, also skilled in Merchandising and Operations Management.

Pay by Experience Level for Area Manager, Retail

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience and pay tend to be weakly linked for Retail Area Managers — those with more experience do not necessarily bring in higher earnings. The average worker who claims fewer than five years of experience earns around $47K. In contrast, however, individuals who report five to 10 years in this occupation see a much larger median of $56K. For Retail Area Managers, 10 to 20 years of experience on the job amounts to an average salary of $59K. In the end, the overall pattern seems to be that more experience generally corresponds to higher pay; a Retail Area Manager with more than 20 years of experience can earn $68K on average.

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Experience Affects Area Manager, Retail Salaries




National Average
$53,000


Skills That Affect Area Manager, Retail Salaries

Team Leadership
up arrow 54%

People Management
up arrow 42%


Leadership
up arrow 17%


Training Management
up arrow 9%

National Average
$53,000

Recruiting
up arrow 3%



Retail
up arrow 17%

Training
up arrow 26%

Inventory Management
up arrow 37%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 47 votes.

Gender

Female
56 %
Male
44 %

Years of Experience

Less than 1 year
1%
1-4 years
31%
5-9 years
22%
10-19 years
28%
20 years or more
18%

Common Health Benefits

medical benefits
Medical: 75%
dental benefits
Dental: 70%
medical benefits
Vision: 61%
dental benefits
None: 21%
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