Assistant Brand Manager Salary (United States)

The average pay for an Assistant Brand Manager is $53,826 per year. The highest paying skills associated with this job are Marketing Management and Strategic Marketing. Most people move on to other jobs if they have more than 10 years' experience in this career.
Assistant Brand Manager Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$35,110 - $95,793
(Median)
35K
54K
72K
96K
MEDIAN: $53,825
10%
50%
75%
90%
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Assistant Brand Manager Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$9.83 - $26.00
(Median)
9
14
17
26
MEDIAN: $14.00
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$35,110 - $95,793  
   
Bonus
$35.00 - $10,196  
Profit Sharing
$1,184 - $12,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,539 - $101,540  
PayScale
Country: United States | Currency: USD | Updated: 5 Aug 2014 | Individuals Reporting: 341
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$25$50$75
Hourly Rate
$9.83 - $26.00  
   
Overtime
$14.74 - $25.41  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$35.00 - $10,196  
   
Profit Sharing
$1,184 - $12,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,539 - $101,540  
PayScale
Country: United States | Currency: USD | Updated: 5 Aug 2014 | Individuals Reporting: 341
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Job Description for Assistant Brand Manager

Assistant brand managers are responsible for all aspects of the marketing and branding of a product, line, and/or company. These responsibilities include a wide variety of activities, from wide-scope strategic planning of advertising campaigns to the day-to-day management of marketing activities. They contribute to the general strategic plan as designed by the brand manager and then use that plan as a guideline to implement specific marketing techniques. They analyze market and consumer research, as well as their competitor’s marketing and product development, to update current strategies as well as establish new goals. Assistant brand managers also meet with clients to receive feedback on marketing efforts and branding ideas, as well as establish and enforce project budgets. Assistant brand managers’ primary responsibility is to develop the best marketing campaign for a specific product, line, and/or company based on consumer perceptions, its purpose, and feedback generated by sales personnel and the client’s wishes.
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Assistant Brand Manager Tasks
  • Assist with conducting presentations to communicate strategic position.
  • Assist in developing, defining and guiding the branding strategy for company.
  • Participate in monitoring budget and the utilization of operational resources.
  • Aid in management of outside promotional agencies and inquiries.
  • Research and analyze target markets, and trends to support the marketing programs.

Common Career Paths for Assistant Brand Manager

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Assistant Brand Manager Job Listings

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Popular Skills for Assistant Brand Manager

Pay Difference By Location

Cincinnati
up arrow 20%
National Average
$54,000
New York
up arrow 1%
Larger circles over a city indicate a job is popular in that location.

Related Job Salaries

Experience Affects Assistant Brand Manager Salaries

Experienced
up arrow 5%
National Average
$54,000

Skills That Affect Assistant Brand Manager Salaries

Marketing Management
up arrow 16%
Strategic Marketing
up arrow 16%
Market Research
up arrow 7%
Microsoft Excel
up arrow 6%
Powerpoint
up arrow 5%
National Average
$54,000
Marketing Communications
up arrow 6%
Microsoft Office
up arrow 8%
Branding
up arrow 9%
Project Management
up arrow 19%

Job Satisfaction

Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 74 votes.

Gender

Female
69%
female alumni
 
Male
31%
male alumni

Years of Experience

Less than 1 year
7%
1-4 years
64%
5-9 years
22%
10-19 years
6%
20 years or more
0%

Common Health Benefits

medical benefits Medical: 93% dental benefits Dental: 79%
vision benefits Vision: 63% employee benefits None: 7%
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