Assistant Media Planner Salary

Pay for Assistant Media Planners in the United States is very modest at just $36K per year. Medical benefits are awarded to almost all, and a large number earn dental coverage. Job satisfaction for Assistant Media Planners is high. Most Assistant Media Planners survey respondents are women (77 percent). The information for this rundown comes from respondents who completed PayScale's salary questionnaire.

$30,694 - $45,708
$31K
$36K
$46K
MEDIAN: $35,956
10%
50%
90%

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$13.33 - $22.24
$13
$16
$22
MEDIAN: $16.44
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$16K$32K$48K
Salary
$30,694 - $45,708  
   
Bonus
$489.36 - $4,289  
Profit Sharing
$2,640  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,977 - $46,307  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 116
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$13.33 - $22.24  
   
Overtime
$3.00 - $33.73  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$489.36 - $4,289  
   
Profit Sharing
$2,640  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,977 - $46,307  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 16

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United States (change)

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Job Description for Assistant Media Planner

Assistant media planners usually work with senior media planners and help clients to develop strategies and recommendations for advertising, such as through broadcast, digital, and print. They may negotiate contracts with clients and also serve as a liaison between him/her and media vendors and help them negotiate to obtain good rates and beneficial contracts.

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Assistant Media Planner Tasks

  • Conduct research to determine what media companies to buy advertising space from.
  • Assist in negotiation of advertising contracts, keeping campaign within client's budget.
  • Inform senior media buyers of research results through presentations or written reports.
  • Communicate with media companies to find out available times or spaces and pricing for placing ads.

Common Career Paths for Assistant Media Planner


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Assistant Media Planners who transition into an Associate Media Director role may receive large pay increases as the latter position pays an average $90K per year. A common career progression for an Assistant Media Planner is to become a Media Supervisor or a Media Planner. Compared to Assistant Media Planners, the first group earns $26K more on average, and the second group earns $7K more.

Assistant Media Planner / Buyer Job Listings

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Assistant Media Planner Reviews

Q: What is it like working as an Assistant Media Planner?

Assistant Media Planner in New York:
"Work Culture."
Pros: The work culture is fun and easy going, everyone is young and energetic, office conditions are above average, free coffee and fruit.
Cons: Salary is low, stress levels are very high, a lot of fast approaching deadlines, takes a long time to get promoted.

Assistant Media Planner in Minneapolis:
"Engaging if you like data."
Pros: The ability to study how people engage with media. Rather than trying to shove a product down their throat, placing media in a place where they would like additional information or would be curious to know more.
Cons: Everything you plan will change. Probably 10 times before it's actually finished.

Related Job Salaries

Key Stats for Assistant Media Planner

Gender

Female
77 %
Male
23 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 9 votes.
Less than 1 year
27%
1-4 years
70%
5-9 years
2%
Location:
Years in Fields/Career:
United States (change)

Skills That Affect Assistant Media Planner Salaries

Advertising
▲14%

Media Management
▲5%

Powerpoint
▲5%


Media / Public Relations
▲2%

Microsoft Excel
▼0%

National Average
$36,000

Market Research
▼8%

Marketing Communications
▼10%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 9 votes.

Gender

Female
77 %
Male
23 %

Years of Experience

Less than 1 year
27%
1-4 years
70%
5-9 years
2%

Common Health Benefits

medical benefits
Medical: 92%
dental benefits
Dental: 82%
vision benefits
Vision: 75%
dental benefits
None: 6%
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