Assistant Media Planner Salary

Those pursuing careers as Assistant Media Planners in the United States may have to make do with less; average incomes for people in this area hover around only $36K per year. Almost all enjoy medical while a fair number get dental coverage. Vision coverage is also available to the larger part. Men are in the minority of survey respondents, with female Assistant Media Planners making up 77 percent. Job satisfaction is reported as high by the vast majority of workers. Respondents to the PayScale salary survey provided the data for this report.

$30,381 - $46,369
$30K
$36K
$46K
MEDIAN: $36,134
10%
50%
90%

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$13.23 - $20.83
$13
$16
$21
MEDIAN: $16.01
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$16K$32K$48K
Salary
$30,381 - $46,369  
   
Bonus
$496.65 - $4,228  
Profit Sharing
$2,640  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,791 - $46,268  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 109
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$10$20$30
Hourly Rate
$13.23 - $20.83  
   
Overtime
$0.00 - $30.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$20K$40K$60K
Bonus
$496.65 - $4,228  
   
Profit Sharing
$2,640  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,791 - $46,268  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 14

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United States (change)

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Job Description for Assistant Media Planner

Assistant media planners usually work with senior media planners and help clients to develop strategies and recommendations for advertising, such as through broadcast, digital, and print. They may negotiate contracts with clients and also serve as a liaison between him/her and media vendors and help them negotiate to obtain good rates and beneficial contracts.

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Assistant Media Planner Tasks

  • Conduct research to determine what media companies to buy advertising space from.
  • Assist in negotiation of advertising contracts, keeping campaign within client's budget.
  • Inform senior media buyers of research results through presentations or written reports.
  • Communicate with media companies to find out available times or spaces and pricing for placing ads.

Common Career Paths for Assistant Media Planner


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Assistant Media Planners who go on to become Associate Media Directors may see their salaries climb quite a bit. Median pay for Associate Media Directors is $90K annually. When Assistant Media Planners are ready for the next step in their careers, they often become Media Supervisors or Media Planners. Those roles pay an additional $26K and $7K, respectively.

Assistant Media Planner / Buyer Job Listings

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Pay Difference by Location

National Average: $36,483

Larger city markers indicate a job is popular in that location.

Home to some of the best pay for Assistant Media Planners, San Francisco offers exceptional salaries, 10 percent above the national average. Assistant Media Planners will also find cushy salaries in New York (+7 percent) and Seattle (+5 percent). Falling short of the national average by 16 percent, the area with the worst salaries is Dallas. Below-median salaries also turn up in Minneapolis and Los Angeles (13 percent lower and 10 percent lower, respectively).

Assistant Media Planner Reviews

Q: What is it like working as an Assistant Media Planner?

Assistant Media Planner in New York:
"Work Culture."
Pros: The work culture is fun and easy going, everyone is young and energetic, office conditions are above average, free coffee and fruit.
Cons: Salary is low, stress levels are very high, a lot of fast approaching deadlines, takes a long time to get promoted.

Assistant Media Planner in Minneapolis:
"Engaging if you like data."
Pros: The ability to study how people engage with media. Rather than trying to shove a product down their throat, placing media in a place where they would like additional information or would be curious to know more.
Cons: Everything you plan will change. Probably 10 times before it's actually finished.

Related Job Salaries

Key Stats for Assistant Media Planner

Gender

Female
77 %
Male
23 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 8 votes.
Less than 1 year
28%
1-4 years
70%
5-9 years
2%
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Location:
Years in Fields/Career:
United States (change)

Skills That Affect Assistant Media Planner Salaries

Advertising
▲14%

Powerpoint
▲6%

Media Management
▲5%


Media / Public Relations
▲1%

Microsoft Excel
▼0%

National Average
$36,000

Market Research
▼8%

Marketing Communications
▼10%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 8 votes.

Gender

Female
77 %
Male
23 %

Years of Experience

Less than 1 year
28%
1-4 years
70%
5-9 years
2%

Common Health Benefits

medical benefits
Medical: 92%
dental benefits
Dental: 79%
vision benefits
Vision: 69%
no benefits
None: 7%
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