An assistant vice president is usually a regional director who provides high level management for a highly trained staff. These professionals may oversee several different areas, such as operations, marketing, human resources, or legal affairs.
An assistant vice president of operations oversees many tasks for the business; if the business provides a product, the assistant vice president of operations is ultimately responsible for ensuring that the company supply network is consistent and adequate. Further, the assistant vice president ensures that the production lines are efficient and maintain acceptable product quality. Additionally, the assistant vice president ensures that distribution networks are efficient and ensure that all major contracts are fulfilled.
An assistant vice president of marketing and sales works to expand the business' market in the region over which the assistant vice president is responsible. They expand the market by making personal connections with new clients and by overseeing the implementation of a marketing and advertising campaign. An assistant vice president of human resources sets the human resource policies and procedures for a region. How the business hires new talent, terminates low-performing employees, and handles workplace disputes are determined by the strategies set by the assistant vice president of human resources. An assistant vice president of legal affairs provides legal advice on behalf of and for the benefit of the business.
Most assistant vice presidents are highly motivated individuals who are well educated within their field and/or area of expertise. Most assistant vice presidents work in an office setting and are required to travel to effectively discharge their responsibilities. They generally work during regular business hours, although overtime and weekend work may be required.
Assistant Vice President (AVP), Regional Director Tasks
- Manage the budget allocated for given region, distributing resources to where they are needed.
- Report business activities in region to superiors, and make recommendations for improvements to vice president and president.
- Oversee company activities within a certain geographical area, ensuring implementation of company directives and policies.
- Review staff performance, provide training, and determine additional staffing needs in region.