Associate Brand Manager Salary

Associate Brand Managers in the United States take home approximately $70K per year on average. Total cash earnings of Associate Brand Managers range from $45K on the low end to $106K on the high end; the final amount can include bonuses and profit sharing proceeds that occasionally exceed $12K and $9K, respectively. Residence and experience level each impact pay for this group, with the former having the largest influence. Almost all report receiving medical coverage from their employers and a large number collect dental insurance. There are more female Associate Brand Managers who answered the questionnaire than male, making up 68 percent. Job satisfaction is high and work is enjoyable for most Associate Brand Managers. Figures cited in this summary are based on replies to PayScale's salary questionnaire.

$46,159 - $99,730
(Median)
$46K
$70K
$100K
MEDIAN: $69,914
10%
50%
90%

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$9.30 - $37.11
(Median)
$9
$17
$37
MEDIAN: $17.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$46,159 - $99,730  
   
Bonus
$512 - $12,101  
Profit Sharing
$102.13 - $8,859  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,413 - $106,066  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 407
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$25$50$75
Hourly Rate
$9.30 - $37.11  
   
Overtime
$21.00 - $55.96  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$512 - $12,101  
   
Profit Sharing
$102.13 - $8,859  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,413 - $106,066  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 16
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Job Description for Associate Brand Manager

Associate brand managers assist the brand manager with tasks related to coordinating and developing business plans and objectives. Some daily tasks include managing budgets, coordinating operations with external vendors, managing and executing website updates, working on annual financial plans, and working closely with other departments to promote the company’s goals. Positions as an associate brand manager are most often found in the marketing industry, although some larger companies in other industries hire these managers to work in-house.

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Associate Brand Manager Tasks

  • Assist with conducting presentations to communicate strategic position.
  • Assist in developing, defining and guiding the branding strategy for company.
  • Participate in monitoring budget and the utilization of operational resources.
  • Aid in management of outside promotional agencies and inquiries.
  • Research and analyze target markets, and trends to support the marketing programs.

Common Career Paths for Associate Brand Manager


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At the upper end, Associate Brand Managers who move into a Senior Brand Manager role can end up with a hefty increase in pay. The average income for Senior Brand Managers is a much higher $113K per year. Brand Managers or Senior Marketing Managers are common next-step roles for Associate Brand Managers moving up in their careers; annual pay for Brand Managers is $5K higher on average, and it's $31K higher for Senior Marketing Managers.

Associate Brand Manager Job Listings

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Popular Skills for Associate Brand Manager


Survey results imply that Associate Brand Managers put a diverse skill set to use. Most notably, skills in Strategic Marketing, Branding, Marketing Management, and Marketing Communications are correlated to pay that is above average. At the other end of the pay range are skills like Project Management, Product Marketing, and Product Development. Those familiar with Branding also tend to know Project Management and Marketing Communications.

Pay Difference by Location


Surpassing the national average by 26 percent, Associate Brand Managers in San Francisco receive some of the highest pay in the country. Associate Brand Managers will also find cushy salaries in Atlanta (+12 percent) and Chicago (+10 percent). Falling short of the national average by 9 percent, the area with the worst salaries is Kansas City. A couple other locations with smaller-than-average paychecks include Los Angeles (6 percent lower) and New York (3 percent lower).

Associate Brand Manager Reviews

What is it like working as an Associate Brand Manager?

Associate Brand Manager in Los Angeles:
"Never Bored."
Pros: Always challenging. Must be a creative problem solver and execute strategic plans. Continually learning new things about consumers, people, life. I get to create new products that help people.
Cons: Not many people find marketing to be as sophisticated and challenging as say a financial analyst.

Related Job Salaries

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Experience Affects Associate Brand Manager Salaries



National Average
$72,000


Skills That Affect Associate Brand Manager Salaries


Branding
up arrow 4%

Marketing Management
up arrow 1%

National Average
$72,000

Marketing Communications
up arrow 5%

Product Development
up arrow 7%

Product Marketing
up arrow 7%


Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 58 votes.

Gender

Female
68 %
Male
32 %

Years of Experience

Less than 1 year
4%
1-4 years
59%
5-9 years
30%
10-19 years
6%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 92% dental benefits Dental: 87%
vision benefits Vision: 72% employee benefits None: 7%
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