Earnings for Associate Brand Managers in the United States come in at around $70K annually on average. With some bonuses approaching $10K and certain profit sharing proceeds approaching $8K, overall incomes of Associate Brand Managers spread between $45K and $104K depending on individual performance. Geographic location is the biggest factor affecting pay for this group, followed by career duration. For the most part, Associate Brand Managers enjoy their work and report high levels of job satisfaction. The majority of Associate Brand Managers (67 percent) who took the survey are female. Nearly all enjoy medical while most get dental coverage. Vision coverage is also available to the greater part. The data for this synopsis comes from respondents who took the PayScale salary survey.

$45,049 - $97,940
(Median)
$45K
$70K
$98K
MEDIAN: $69,523
10%
50%
90%

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$9.72 - $41.43
(Median)
$9
$16
$41
MEDIAN: $15.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$45,049 - $97,940  
   
Bonus
$979 - $10,242  
Profit Sharing
$993 - $7,551  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$44,891 - $103,869  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 299
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$9.72 - $41.43  
   
Overtime
$46.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$979 - $10,242  
   
Profit Sharing
$993 - $7,551  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$44,891 - $103,869  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 11
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Job Description for Associate Brand Manager

Associate brand managers assist the brand manager with tasks related to coordinating and developing business plans and objectives. Some daily tasks include managing budgets, coordinating operations with external vendors, managing and executing website updates, working on annual financial plans, and working closely with other departments to promote the company’s goals. Positions as an associate brand manager are most often found in the marketing industry, although some larger companies in other industries hire these managers to work in-house.

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Associate Brand Manager Tasks

  • Assist with conducting presentations to communicate strategic position.
  • Assist in developing, defining and guiding the branding strategy for company.
  • Participate in monitoring budget and the utilization of operational resources.
  • Aid in management of outside promotional agencies and inquiries.
  • Research and analyze target markets, and trends to support the marketing programs.

Common Career Paths for Associate Brand Manager


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Associate Brand Managers may experience a large salary bump if they progress into a role such as Senior Brand Manager. The latter position pays an average of $115K annually. Associate Brand Managers most often move into positions as Brand Managers or Senior Marketing Managers; those groups report median salaries that are $3K higher and $31K higher, respectively.

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Popular Skills for Associate Brand Manager


Survey results imply that Associate Brand Managers put a diverse skill set to use. Most notably, skills in Branding, Product Development, Strategic Marketing, and Marketing Management are correlated to pay that is above average. Skills that pay less than market rate include Product Marketing. Most people skilled in Branding are similarly competent in Project Management and Marketing Communications.

Pay Difference by Location

National Average: $71,405

Larger city markers indicate a job is popular in that location.

For Associate Brand Managers, busy Parsippany offers a higher-than-average pay rate, 39 percent above the national average. Associate Brand Managers can also look forward to large paychecks in cities like Boston (+33 percent), Chicago (+23 percent), San Francisco (+19 percent), and Springdale (+12 percent). The smallest paychecks in the market, 15 percent south of the national average, can be found in Charlotte. A couple other locations with smaller-than-average paychecks include Kansas City (8 percent lower) and New York (7 percent lower).

Associate Brand Manager Reviews

What is it like working as an Associate Brand Manager?

Associate Brand Manager in Chicago:
"Fast-Paced, Challenging & Collaborative Environment."
Pros: - The people I work with. - New opportunities to learn with the challenges that come with each product launch. - The company culture.

Associate Brand Manager in Los Angeles:
"Never Bored."
Pros: Always challenging. Must be a creative problem solver and execute strategic plans. Continually learning new things about consumers, people, life. I get to create new products that help people.
Cons: Not many people find marketing to be as sophisticated and challenging as say a financial analyst.

Related Job Salaries

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Experience Affects Associate Brand Manager Salaries



National Average
$71,000


Skills That Affect Associate Brand Manager Salaries

Branding
up arrow 3%

Product Development
up arrow 3%

Strategic Marketing
up arrow 3%

Marketing Management
up arrow 1%

Project Management
up arrow 1%

National Average
$71,000

Marketing Communications
up arrow 3%

Product Marketing
up arrow 10%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 42 votes.

Gender

Female
67 %
Male
33 %

Years of Experience

Less than 1 year
2%
1-4 years
69%
5-9 years
23%
10-19 years
6%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 93%
dental benefits
Dental: 84%
medical benefits
Vision: 68%
dental benefits
None: 6%
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