Associate Director, Sales and Marketing Salary

Associate Directors of Sales and Marketing in the United States take home approximately $93K annually on average. In the world of Associate Directors of Sales and Marketing, overall cash earnings stretch from $47K near the bottom to $167K near the top; these packages encompass bonuses that run close to $30K and profit sharing that can (albeit rarely) exceed $41K, along with commissions approaching $20K. Location is the biggest factor affecting pay for this group, followed by tenure. Nearly all report receiving medical coverage from their employers and most collect dental insurance. Men are slightly outnumbered by their female counterparts who answered the questionnaire, who make up a slight majority at 54 percent. Most Associate Directors of Sales and Marketing report high levels of job satisfaction.

$49,878 - $148,796
(Median)
$50K
$93K
$150K
MEDIAN: $93,019
10%
50%
90%

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$11.84 - $25.08
(Median)
$12
$15
$25
MEDIAN: $15.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$60K$120K$180K
Salary
$49,878 - $148,796  
   
Bonus
$1,350 - $29,931  
Profit Sharing
$986 - $40,547  
Commission
$0.00 - $20,426  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,688 - $166,705  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 376
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30$60$90
Hourly Rate
$11.84 - $25.08  
   
Hourly Tips
$7.50  
Overtime
$22.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$60K$120K$180K
Bonus
$1,350 - $29,931  
   
Commission
$0.00 - $20,426  
Profit Sharing
$986 - $40,547  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,688 - $166,705  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 13
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Job Description for Associate Director, Sales and Marketing

The associate director of sales and marketing helps create plans to build their company's sales, as well as ensure its products and services are marketed appropriately. The associate director of sales and marketing coordinates sales teams to meet their organization's sales goals and maximize revenue by using industry best practices and emerging techniques. The associate director also helps create and develop new marketing strategies to raise awareness of products and services among new and existing customers.

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Associate Director, Sales and Marketing Tasks

  • Help direct marketing and advertising activities as well as customer, public, and industry relations.
  • Supervise teams of sales and marketing personnel, and hire, train, direct, and evaluate team managers.
  • Assist in the development and implementation of annual marketing and sales plans.
  • Oversee and coordinate research on product target markets, customer demographics, and activities of competitors.

Common Career Paths for Associate Director, Sales and Marketing


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Associate Directors of Sales and Marketing who take on a higher-level position such as Marketing Director may get paid a little bit less in that new role, as Marketing Directors on average bring home $80K.

Associate Director, Sales and Marketing Job Listings

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Popular Skills for Associate Director, Sales and Marketing


Associate Directors of Sales and Marketing report using a deep pool of skills on the job. Most notably, facility with Business Analysis, Email Marketing, and Online Marketing are correlated to pay that is significantly above average, leading to increases of 62 percent, 29 percent, and 27 percent, respectively. Those listing Project Management as a skill should be prepared for drastically lower pay. Social Media Marketing and Microsoft Word also typically command lower compensation. For most people, competency in Marketing Communications indicates knowledge of Marketing Management and Market Research.

Pay by Experience Level for Associate Director, Sales and Marketing

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Associate Directors of Sales and Marketing generally obtain higher compensation for more plentiful past experience. Respondents with less than five years' experience take home $68K on average. In contrast, those who have been around for five to 10 years earn a noticeably higher average of $97K. Six-figure salaries surface after one to two decades on the job — experienced professionals in this group reap a six-figure median of $117K. More than 20 years of experience mean a somewhat bigger median paycheck of $122K, but it's not much more than what less experienced people make.

Pay Difference by Location

National Average: $96,726

Larger city markers indicate a job is popular in that location.

With a pay rate for Associate Directors of Sales and Marketing that is 62 percent greater than the national average, East Hanover offers a comfortable salary for those in this profession. Associate Directors of Sales and Marketing can also look forward to large paychecks in cities like Princeton (+47 percent), Seattle (+24 percent), San Francisco (+19 percent), and Boston (+11 percent). Falling short of the national average by 20 percent, the area with the worst salaries is Washington. Employers in Chicago and Minneapolis also lean toward paying below-median salaries (13 percent lower and 9 percent lower, respectively).

Related Job Salaries

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Experience Affects Associate Director, Sales and Marketing Salaries

Late-Career
up arrow 26%



National Average
$97,000


Skills That Affect Associate Director, Sales and Marketing Salaries

Business Analysis
up arrow 62%

Email Marketing
up arrow 29%

Online Marketing
up arrow 27%

Operations Management
up arrow 9%


Strategic Marketing
up arrow 3%

National Average
$97,000

Data Analysis
up arrow 1%

Market Research
up arrow 4%






Social Media Marketing
up arrow 23%

Project Management
up arrow 30%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 52 votes.

Gender

Female
54 %
Male
46 %

Years of Experience

Less than 1 year
1%
1-4 years
19%
5-9 years
32%
10-19 years
39%
20 years or more
8%

Common Health Benefits

medical benefits
Medical: 91%
dental benefits
Dental: 82%
medical benefits
Vision: 71%
dental benefits
None: 7%
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