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Associate Director, Sales and Marketing Salary

Associate Directors of Sales and Marketing in the United States pull down an average of $88K per year. With some bonuses approaching $30K and certain profit sharing proceeds approaching $33K, overall incomes of Associate Directors of Sales and Marketing spread between $46K and $162K depending on individual performance. Geographic location and career duration each impact pay for this group, with the former having the largest influence. Job satisfaction is reported as high by the vast majority of workers. Men are slightly outnumbered by their female counterparts who answered the questionnaire, who make up a slight majority at 56 percent. Medical benefits are awarded to almost all, and a large number earn dental coverage.

$46,076 - $142,831
(Median)
$46K
$88K
$140K
MEDIAN: $87,803
10%
50%
90%

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$11.74 - $24.83
(Median)
$12
$15
$25
MEDIAN: $14.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Salary
$46,076 - $142,831  
   
Bonus
$824 - $29,828  
Profit Sharing
$1,200 - $32,500  
Commission
$0.00 - $35,235  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,530 - $162,269  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 347
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30$60$90
Hourly Rate
$11.74 - $24.83  
   
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Bonus
$824 - $29,828  
   
Commission
$0.00 - $35,235  
Profit Sharing
$1,200 - $32,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,530 - $162,269  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 10

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United States (change)


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Job Description for Associate Director, Sales and Marketing

The associate director of sales and marketing helps create plans to build their company's sales, as well as ensure its products and services are marketed appropriately. The associate director of sales and marketing coordinates sales teams to meet their organization's sales goals and maximize revenue by using industry best practices and emerging techniques. The associate director also helps create and develop new marketing strategies to raise awareness of products and services among new and existing customers.

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Associate Director, Sales and Marketing Tasks

  • Help direct marketing and advertising activities as well as customer, public, and industry relations.
  • Supervise teams of sales and marketing personnel, and hire, train, direct, and evaluate team managers.
  • Assist in the development and implementation of annual marketing and sales plans.
  • Oversee and coordinate research on product target markets, customer demographics, and activities of competitors.

Common Career Paths for Associate Director, Sales and Marketing


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Many Associate Directors of Sales and Marketing move into Marketing Director roles. Marketing Directors seem to make a little less than Associate Directors of Sales and Marketing as their salaries average out to $79K a year.

Associate Director, Sales and Marketing Job Listings

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Popular Skills for Associate Director, Sales and Marketing


Associate Directors of Sales and Marketing report using a deep pool of skills on the job. Most notably, facility with Business Analysis, Sales Management, and Online Marketing are correlated to pay that is significantly above average, leading to increases of 69 percent, 61 percent, and 37 percent, respectively. Those listing Microsoft Office as a skill should be prepared for drastically lower pay. Microsoft Word and Microsoft Excel also typically command lower compensation. Most people experienced in Marketing Communications also know Marketing Management and Market Research.

Pay by Experience Level for Associate Director, Sales and Marketing

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Those in the early stages of their career can expect to make around $61K; however, individuals with five to 10 years of experience bring in $92K on average — a distinctly larger sum. Between one and two decades on the job, average salaries pass the six-figure mark at around $114K. Folks who claim more than 20 years of relevant experience actually report a comparatively lower median income of $101K.

Pay Difference by Location


For those looking to make money, Associate Directors of Sales and Marketing in East Hanover enjoy an exceptional pay rate, 69 percent above the national average. Associate Directors of Sales and Marketing will also find cushy salaries in San Francisco (+24 percent), Boston (+16 percent), New York (+11 percent), and Atlanta (+4 percent). Associate Directors of Sales and Marketing in Los Angeles earn salaries far below the national average by 23 percent, proving that geography overwhelmingly affects the pay scale for those in this field. Employers also pay below the national average in Minneapolis (15 percent lower) and Washington (13 percent lower).

Related Job Salaries

United States (change)

Experience Affects Associate Director, Sales and Marketing Salaries


Late-Career
up arrow 9%

National Average
$93,000



Skills That Affect Associate Director, Sales and Marketing Salaries

Business Analysis
up arrow 69%

Sales Management
up arrow 61%

Online Marketing
up arrow 37%

Email Marketing
up arrow 35%

Strategic Marketing
up arrow 5%

Marketing Management
0%

National Average
$93,000

Market Research
up arrow 1%



Social Media Marketing
up arrow 16%

Microsoft Excel
up arrow 21%

Microsoft Word
up arrow 22%

Microsoft Office
up arrow 24%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 64 votes.

Gender

Female
56 %
Male
44 %

Years of Experience

Less than 1 year
2%
1-4 years
18%
5-9 years
32%
10-19 years
39%
20 years or more
8%

Common Health Benefits

medical benefits Medical: 91% dental benefits Dental: 84%
vision benefits Vision: 69% employee benefits None: 7%
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