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Associate Marketing Manager Salary

An average Associate Marketing Manager in the United States can expect to take home roughly $58K per year. Total cash compensation for Associate Marketing Managers runs from $40K to $91K depending on bonuses that can occasionally exceed $10K and profit sharing that can reach almost $14K. Geography and tenure each impact pay for this group, with the former having the largest influence. Most workers in this position report high levels of job satisfaction. Almost all enjoy medical while a large number get dental coverage. Vision coverage is also available to more than half. Female Associate Marketing Managers make up most of the survey respondents at 73 percent. The figures in this rundown are based on the results of PayScale's salary questionnaire.
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$39,838 - $85,896
MEDIAN: $58,290

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$39,838 - $85,896  
$102.13 - $10,109  
Profit Sharing
$961 - $14,298  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$40,328 - $90,839  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 497
United States (change)

Job Description for Associate Marketing Manager

An associate marketing manager develops marketing initiatives and works on existing proposals generated by a company’s marketing department. These professionals compile ideas generated by the marketing department, determining which are feasible and how they could be executed. This includes forecasting costs, developing the steps needed to execute campaigns, and implementing changes approved by their supervisors. The associate marketing manager must work within their department's budget for all activities.


Associate Marketing Manager Tasks

  • Create and manage relationships with clients and partner groups.
  • Research market trends and adapt strategies to leverage that information.
  • Create and implement marketing strategies and campaigns to strengthen brands and drive sales.
  • Forecast, develop and manage budgets for campaigns and promotions.

Common Career Paths for Associate Marketing Manager

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Associate Marketing Managers may experience if they take an upper-level role like Senior Marketing Manager. The position pays an average $103K annually.

Associate Marketing Manager Job Listings

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Popular Skills for Associate Marketing Manager

Associate Marketing Managers report using a diverse set of skills on the job. Most notably, skills in Strategic Marketing, Marketing Management, Product Marketing, and Project Management are correlated to pay that is above average. At the other end of the pay range are skills like Event Management, Social Media Marketing, and Marketing Communications. Most people experienced in Project Management also know Marketing Management and Marketing Communications.

Pay Difference by Location

For Associate Marketing Managers, working in the bustling city of Dallas has its advantages, including an above-average pay rate. Associate Marketing Managers will also find cushy salaries in Minneapolis (+37 percent), Los Angeles (+20 percent), San Francisco (+16 percent), and Chicago (+9 percent). One of the biggest compensable factors for Associate Marketing Managers is geography, with workers in Cleveland earning a whopping 32 percent below the national average. Employers in Seattle and Washington also lean toward paying below-median salaries (12 percent less).

Related Job Salaries

Experience Affects Associate Marketing Manager Salaries

National Average

Skills That Affect Associate Marketing Manager Salaries

Product Marketing
up arrow 2%

National Average

Project Management
up arrow 1%

Email Marketing
up arrow 7%

Social Media Marketing
up arrow 10%

Event Management
up arrow 15%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 100 votes.


73 %
27 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 94% dental benefits Dental: 87%
vision benefits Vision: 70% employee benefits None: 4%