Associate Marketing Manager Salary

Associate Marketing Managers in the United States can expect wages of $61K annually on average. Overall incomes of Associate Marketing Managers generally bottom out at around $46K and peak near $88K; the final number can, in exceptional cases, include upwards of $10K each for bonuses and profit sharing proceeds. This group's pay is mainly influenced by location, followed by the specific employer and tenure. Most Associate Marketing Managers survey respondents are women (75 percent). In this profession, nearly all enjoy medical and dental coverage, and a strong majority have vision insurance, as well. Most workers in this position report high levels of job satisfaction. This report is based on responses to the PayScale salary survey.
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$45,756 - $82,994
$46K
$61K
$83K
MEDIAN: $60,776
10%
50%
90%

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$20.85 - $38.71
$21
$27
$39
MEDIAN: $27.19
10%
50%
90%

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$0$87K
Salary $45,756 - $82,994
Bonus $1,426 - $9,956
Profit Sharing $290.87 - $10,304
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,277 - $87,609
  • Country: United States
  • Currency: USD
  • Updated: 11 Jul 2017
  • Individuals Reporting: 506
Hourly Data $0$48
Hourly Rate $20.85 - $38.71
Overtime $9.76 - $48.50
Annual Data $0$87K
Bonus $1,426 - $9,956
Profit Sharing $290.87 - $10,304
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,277 - $87,609
  • Country: United States
  • Currency: USD
  • Updated: 11 Jul 2017
  • Individuals Reporting: 15

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Associate Marketing Manager

An associate marketing manager develops marketing initiatives and works on existing proposals generated by a company’s marketing department. These professionals compile ideas generated by the marketing department, determining which are feasible and how they could be executed. This includes forecasting costs, developing the steps needed to execute campaigns, and implementing changes approved by their supervisors. The associate marketing manager must work within their department's budget for all activities.

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Associate Marketing Manager Tasks

  • Create and implement marketing strategies and campaigns to strengthen brands and drive sales.
  • Forecast, develop and manage budgets for campaigns and promotions.
  • Create and manage relationships with clients and partner groups.
  • Research market trends and adapt strategies to leverage that information.

Common Career Paths for Associate Marketing Manager


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Though it's uncommon, some Associate Marketing Managers move into roles as Senior Marketing Managers, where pay is an average $102K per year. A Marketing Manager role is the most prevalent career advancement for Associate Marketing Managers. Paychecks for that role are $61K on average. The Marketing Director position is another common transition for Associate Marketing Managers; in this role, salaries are typically at the $80K mark.

Associate Marketing Manager Job Listings

Popular Employer Salaries for Associate Marketing Manager


Popular Skills for Associate Marketing Manager


Survey participants wield an impressively varied skill set on the job. Most notably, skills in Strategic Marketing, Project Management, Data Analysis, and Marketing Management are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include Social Media Optimization, Web Marketing, and Event Management. Most people skilled in Marketing Management are similarly competent in Project Management and Marketing Communications.

Pay Difference by Location

National Average: $63,029

Larger city markers indicate a job is popular in that location.

For Associate Marketing Managers, working in the bustling city of Mountain View has its advantages, including an above-average pay rate. Associate Marketing Managers can also look forward to large paychecks in cities like Irvine (+35 percent), Minneapolis (+24 percent), San Francisco (+12 percent), and San Diego (+6 percent). For Associate Marketing Managers, location is an influential factor in determining pay. Three cities in the Midwest — Milwaukee, Cleveland, and Columbus — not only report salaries that trail behind the national average, but are in fact the lowest-paid American cities for those in the field. Employers pay around 33 percent less in Cleveland and 9 percent less in Columbus, below-median salaries for those in this field.

Associate Marketing Manager Reviews

Q: What is it like working as an Associate Marketing Manager?

Associate Marketing Manager in Milwaukee:
Pros: Corporate culture, employees, team, travel perks.
Cons: Stress level, management, office conditions, advancement.

Associate Marketing Manager in Chicago:
"Insights Associate Manager."
Pros: We work in a fun environment for fun brands with really capable, driven and collaborative people. We have an excellent work-life balance.
Cons: Very slow moving, decisions are taken very slowly and require a lot of redundant alignment meetings.

Associate Marketing Manager in Oak Brook:
Pros: The culture and the people I work with make it so that work is a place that I enjoy being.
Cons:

Related Job Salaries

Key Stats for Associate Marketing Manager

Gender

Female
75 %
Male
25 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 79 votes.
Less than 1 year
2%
1-4 years
64%
5-9 years
28%
10-19 years
5%
20 years or more
1%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Associate Marketing Manager Salaries

▲16%

▲7%

National Average
$63,000

▼4%

Skills That Affect Associate Marketing Manager Salaries






Market Research
▲1%

National Average
$63,000




▼5%


Search Engine Marketing (SEM)
▼6%



▼10%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 79 votes.

Gender

Female
75 %
Male
25 %

Years of Experience

Less than 1 year
2%
1-4 years
64%
5-9 years
28%
10-19 years
5%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 93%
dental benefits
Dental: 88%
vision benefits
Vision: 78%
no benefits
None: 6%
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