Associate Marketing Manager Salary

Associate Marketing Managers in the United States take home approximately $61K per year on average. Total cash compensation to Associate Marketing Managers varies from $45K to $89K; higher pay grades include potential for bonuses and profit sharing as high as $10K each. The most influential factor affecting pay for this group is location, though the company and tenure have a (lesser) impact as well. Almost all enjoy medical while a large number get dental coverage. Vision coverage is also available to a fair number. The majority of Associate Marketing Managers claim high levels of job satisfaction. Female Associate Marketing Managers make up most of the survey respondents at 74 percent. The data in this summary comes from the PayScale salary survey.
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$44,822 - $82,822
$45K
$61K
$83K
MEDIAN: $60,712
10%
50%
90%

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$18.55 - $38.94
$19
$28
$39
MEDIAN: $28.21
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Salary
$44,822 - $82,822  
   
Bonus
$1,423 - $10,012  
Profit Sharing
$101.37 - $10,234  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,330 - $88,763  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 479
© PayScale, Inc. @ www.payscale.com
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$17$34$51
Hourly Rate
$18.55 - $38.94  
   
Overtime
$9.74 - $50.42  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$1,423 - $10,012  
   
Profit Sharing
$101.37 - $10,234  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,330 - $88,763  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 13
© PayScale, Inc. @ www.payscale.com

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United States (change)

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Job Description for Associate Marketing Manager

An associate marketing manager develops marketing initiatives and works on existing proposals generated by a company’s marketing department. These professionals compile ideas generated by the marketing department, determining which are feasible and how they could be executed. This includes forecasting costs, developing the steps needed to execute campaigns, and implementing changes approved by their supervisors. The associate marketing manager must work within their department's budget for all activities.

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Associate Marketing Manager Tasks

  • Create and implement marketing strategies and campaigns to strengthen brands and drive sales.
  • Forecast, develop and manage budgets for campaigns and promotions.
  • Create and manage relationships with clients and partner groups.
  • Research market trends and adapt strategies to leverage that information.

Common Career Paths for Associate Marketing Manager


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Associate Marketing Managers do not often transition into Senior Marketing Manager roles. The role averages $102K per year. As Associate Marketing Managers progress in their field, many go on to become Marketing Managers. In fact, this transition is more common than anything else, and median pay for the role is $61K. Another common career choice for Associate Marketing Managers is to move into a Marketing Director role — this promotion usually pays $80K.

Associate Marketing Manager Job Listings

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Popular Employer Salaries for Associate Marketing Manager


Popular Skills for Associate Marketing Manager


Survey results imply that Associate Marketing Managers deploy a substantial tool kit of skills at work. Most notably, skills in Strategic Marketing, Project Management, Data Analysis, and Marketing Management are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include Social Media Optimization, Web Marketing, and Event Management. Most people skilled in Marketing Management are similarly competent in Project Management and Marketing Communications.

Pay Difference by Location

National Average: $62,635

Larger city markers indicate a job is popular in that location.

Mountain View offers some of the highest pay in the country for Associate Marketing Managers, 38 percent above the national average. Associate Marketing Managers will also find cushy salaries in Irvine (+36 percent), Minneapolis (+25 percent), San Francisco (+13 percent), and San Diego (+6 percent). Associate Marketing Managers in Milwaukee, Cleveland, and Columbus — the lowest-paid cities for Associate Marketing Managers in the Midwest and the United States — deal with compensation below the national average. Cleveland and Columbus are a couple other places where companies are known to pay below the median — salaries are 33 percent lower and 8 percent lower, respectively.

Associate Marketing Manager Reviews

Q: What is it like working as an Associate Marketing Manager?

Associate Marketing Manager in Chicago:
`"$Insights Associate Manager."`
Pros: We work in a fun environment for fun brands with really capable, driven and collaborative people. We have an excellent work-life balance.
Cons: Very slow moving, decisions are taken very slowly and require a lot of redundant alignment meetings.

Related Job Salaries

Key Stats for Associate Marketing Manager

Gender

Female
74 %
Male
26 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 66 votes.
Less than 1 year
2%
1-4 years
63%
5-9 years
28%
10-19 years
6%
20 years or more
1%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Associate Marketing Manager Salaries

▲16%

▲7%

National Average
$63,000

▼3%

Skills That Affect Associate Marketing Manager Salaries






Market Research
▲1%

National Average
$63,000




▼4%

Search Engine Marketing (SEM)
▼5%





Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 66 votes.

Gender

Female
74 %
Male
26 %

Years of Experience

Less than 1 year
2%
1-4 years
63%
5-9 years
28%
10-19 years
6%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 92%
dental benefits
Dental: 86%
vision benefits
Vision: 75%
dental benefits
None: 7%
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