For Associate Marketing Managers, yearly average wages total $61K annually. Cash earnings of Associate Marketing Managers can occasionally include $10K each in bonuses and profit sharing proceeds; this strong performance component causes pay grades to stretch from approximately $45K to almost $88K. The most important factor affecting compensation for this group is location, followed by the specific employer and tenure. Most Associate Marketing Managers report high levels of job satisfaction. Most Associate Marketing Managers survey respondents are women (74 percent). Medical benefits are awarded to nearly all, and most earn dental coverage. Participants in PayScale's salary questionnaire provided the particulars of this report.
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$44,853 - $82,410
$45K
$61K
$82K
MEDIAN: $60,620
10%
50%
90%

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$17.94 - $38.94
$18
$28
$39
MEDIAN: $28.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Salary
$44,853 - $82,410  
   
Bonus
$1,027 - $10,012  
Profit Sharing
$100.00 - $10,241  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,231 - $87,734  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 495
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$17$34$51
Hourly Rate
$17.94 - $38.94  
   
Overtime
$9.74 - $50.42  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$1,027 - $10,012  
   
Profit Sharing
$100.00 - $10,241  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,231 - $87,734  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 13

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Associate Marketing Manager

An associate marketing manager develops marketing initiatives and works on existing proposals generated by a company’s marketing department. These professionals compile ideas generated by the marketing department, determining which are feasible and how they could be executed. This includes forecasting costs, developing the steps needed to execute campaigns, and implementing changes approved by their supervisors. The associate marketing manager must work within their department's budget for all activities.

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Associate Marketing Manager Tasks

  • Create and implement marketing strategies and campaigns to strengthen brands and drive sales.
  • Forecast, develop and manage budgets for campaigns and promotions.
  • Create and manage relationships with clients and partner groups.
  • Research market trends and adapt strategies to leverage that information.

Common Career Paths for Associate Marketing Manager


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Associate Marketing Managers sometimes assume positions such as Senior Marketing Managers. That role pays $102K per year on average. A Marketing Manager role is the most common promotion for Associate Marketing Managers moving up the ladder. Pay for this role tends to be $61K per year. Another typical, albeit less common, transition for Associate Marketing Managers is a Marketing Director position, where earnings are usually $80K.

Associate Marketing Manager Job Listings

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Popular Employer Salaries for Associate Marketing Manager


Popular Skills for Associate Marketing Manager


Associate Marketing Managers seem to exploit a large range of skills on the job. Most notably, skills in Strategic Marketing, Product Marketing, Data Analysis, and Project Management are correlated to pay that is above average. Skills that pay less than market rate include Social Media Optimization, Web Marketing, and Event Management. The majority of those who know Marketing Management also know Project Management and Marketing Communications.

Pay Difference by Location

National Average: $62,466

Larger city markers indicate a job is popular in that location.

For those looking to make money, Associate Marketing Managers in Mountain View enjoy an exceptional pay rate, 38 percent above the national average. Associate Marketing Managers can also look forward to large paychecks in cities like Irvine (+36 percent), Minneapolis (+27 percent), San Francisco (+13 percent), and San Diego (+7 percent). Associate Marketing Managers in Milwaukee, Cleveland, and Columbus — the lowest-paid cities for Associate Marketing Managers in the Midwest and the United States — deal with compensation below the national average. Employers in Cleveland and Columbus also lean toward paying below-median salaries (33 percent lower and 8 percent lower, respectively).

Associate Marketing Manager Reviews

Q: What is it like working as an Associate Marketing Manager?

Associate Marketing Manager in Chicago:
"Insights Associate Manager."
Pros: We work in a fun environment for fun brands with really capable, driven and collaborative people. We have an excellent work-life balance.
Cons: Very slow moving, decisions are taken very slowly and require a lot of redundant alignment meetings.

Related Job Salaries

Key Stats for Associate Marketing Manager

Gender

Female
74 %
Male
26 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 66 votes.
Less than 1 year
2%
1-4 years
62%
5-9 years
29%
10-19 years
6%
20 years or more
1%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Associate Marketing Manager Salaries



National Average
$62,000


Skills That Affect Associate Marketing Manager Salaries




Data Analysis
up arrow 1%

Market Research
up arrow 1%

Marketing Management
0%

National Average
$62,000




Branding
up arrow 4%

Search Engine Marketing (SEM)
up arrow 4%



Web Marketing
up arrow 9%

Social Media Optimization
up arrow 10%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 66 votes.

Gender

Female
74 %
Male
26 %

Years of Experience

Less than 1 year
2%
1-4 years
62%
5-9 years
29%
10-19 years
6%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 92%
dental benefits
Dental: 85%
vision benefits
Vision: 74%
dental benefits
None: 7%
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