Business Manager, eCommerce / Web Salary

An average Web & eCommerce Business Manager in the United States can expect to take home roughly $62K per year. With some bonuses approaching $15K and certain profit sharing proceeds approaching $17K, overall incomes of Web & eCommerce Business Managers spread between $36K and $108K depending on individual performance. Residence and tenure each impact pay for this group, with the former having the largest influence. A large number report receiving medical coverage from their employers and a fair number collect dental insurance. Job satisfaction is high and work is enjoyable for most Web & eCommerce Business Managers. Men working as Web & eCommerce Business Managers who took the survey just slightly outnumber women at 53 percent. This overview is based on answers to PayScale's salary questionnaire.
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$40,946 - $102,885
$41K
$62K
$100K
MEDIAN: $61,957
10%
50%
90%

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$12.36 - $24.89
$12
$16
$25
MEDIAN: $15.94
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$40,946 - $102,885  
   
Bonus
$966 - $15,193  
Profit Sharing
$0.00 - $16,500  
Commission
$12,853  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,929 - $107,900  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 320
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$12.36 - $24.89  
   
Overtime
$18.40 - $44.38  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$966 - $15,193  
   
Commission
$12,853  
Profit Sharing
$0.00 - $16,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,929 - $107,900  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 41

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United States (change)

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Job Description for Business Manager, eCommerce / Web

eCommerce/web business managers are responsible for researching industry trends and analyzing these trends to provide strategic business recommendations to the organization. The main objective of the eCommerce/web business manager is to help develop and support their organization's eCommerce business strategy and provide continuous improvements and solutions for its web site. Individuals in this position generally report to the vice president of marketing.

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Business Manager, eCommerce / Web Tasks

  • Create and implement business plans for online sales, and work with marketing department to develop promotional strategies.
  • Supervise staff creating and maintaining a company's online sales website.
  • Oversee website design, processes, security, software, and servers, keeping technology up to date.
  • Analyze website statistics to evaluate success of sales strategies and improve customer experience.

Common Career Paths for Business Manager, eCommerce / Web


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Web & eCommerce Business Managers often transition into Director of eCommerce positions, for which compensation tends to be much higher. On average, Director of eCommerces earn $110K per year.

Business Manager, eCommerce / Web Job Listings

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Popular Skills for Business Manager, eCommerce / Web


Web & eCommerce Business Managers report using a deep pool of skills on the job. Most notably, facility with Operations Management, Customer Relationship Management (CRM), and Online Marketing are correlated to pay that is significantly above average, leading to increases of 39 percent, 31 percent, and 12 percent, respectively. Those listing Web Design as a skill should be prepared for drastically lower pay. Sales Management and Graphic Design also typically command lower compensation. It is often found that people who know Web Analytics are also skilled in Project Management.

Pay by Experience Level for Business Manager, eCommerce / Web

Pay by Experience for a Business Manager, eCommerce / Web has a positive trend. An entry-level Business Manager, eCommerce / Web with less than 5 years of experience can expect to earn an average total compensation of $52,000 based on 220 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Business Manager, eCommerce / Web with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $75,000 based on 152 salaries. An experienced Business Manager, eCommerce / Web which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $89,000 based on 61 salaries. A Business Manager, eCommerce / Web with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $82,000 based on 12 salaries.

Pay Difference by Location

National Average: $60,533

Larger city markers indicate a job is popular in that location.

For Web & eCommerce Business Managers, San Francisco provides a pay rate that is 68 percent greater than the national average. Web & eCommerce Business Managers will also find cushy salaries in Seattle (+54 percent), Dallas (+49 percent), Chicago (+31 percent), and Indianapolis (+27 percent). Compared to the national average, Charlotte Web & eCommerce Business Managers have considerably lower salaries, 23 percent below the national average to be exact. Location appears to be a major driving force in pay for those in this profession. A couple other locations with smaller-than-average paychecks include Miami (17 percent lower) and Portland (16 percent lower).

Related Job Salaries

Key Stats for Business Manager, eCommerce / Web

Gender

Female
47 %
Male
53 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 54 votes.
Less than 1 year
1%
1-4 years
45%
5-9 years
35%
10-19 years
16%
20 years or more
3%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Business Manager, eCommerce / Web Salaries

▲46%

Late-Career
▲36%

▲23%

National Average
$61,000

▼15%

Skills That Affect Business Manager, eCommerce / Web Salaries

Operations Management
▲39%

Customer Relationship Management (CRM)
▲31%

Online Marketing
▲12%

Email Marketing
▲12%

▲10%

HTML
▲5%



National Average
$61,000

▼2%


Social Media Marketing
▼11%

Search Engine Optimization (SEO)
▼17%

Graphic Design
▼28%

Sales Management
▼34%

Web Design
▼40%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 54 votes.

Gender

Female
47 %
Male
53 %

Years of Experience

Less than 1 year
1%
1-4 years
45%
5-9 years
35%
10-19 years
16%
20 years or more
3%

Common Health Benefits

medical benefits
Medical: 84%
dental benefits
Dental: 74%
vision benefits
Vision: 64%
no benefits
None: 15%