The average Web & eCommerce Business Manager in the United States can expect to rake in roughly $62K per year. In the world of Web & eCommerce Business Managers, overall cash allowance can occasionally include more than $15K from bonuses and, in some exceptional cases, $17K from profit sharing, causing incomes to vary widely between $36K and $107K. Geographic location and tenure each impact pay for this group, with the former having the largest influence. Most Web & eCommerce Business Managers like their work and job satisfaction is high. Medical benefits are awarded to a large number, and a fair number earn dental coverage. Male Web & eCommerce Business Managers are just a bit more common among those who completed the questionnaire than females ones, with male workers composing 53 percent of the field. The figures in this overview were provided by individuals who took PayScale's salary questionnaire.
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$40,098 - $102,271
$40K
$62K
$100K
MEDIAN: $61,882
10%
50%
90%

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$12.36 - $24.36
$12
$16
$24
MEDIAN: $16.19
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$40,098 - $102,271  
   
Bonus
$820 - $15,089  
Profit Sharing
$0.00 - $16,500  
Commission
$3,624 - $39,732  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,927 - $107,294  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 324
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$12.36 - $24.36  
   
Overtime
$18.27 - $44.70  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$820 - $15,089  
   
Commission
$3,624 - $39,732  
Profit Sharing
$0.00 - $16,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,927 - $107,294  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 41

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United States (change)

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Job Description for Business Manager, eCommerce / Web

eCommerce/web business managers are responsible for researching industry trends and analyzing these trends to provide strategic business recommendations to the organization. The main objective of the eCommerce/web business manager is to help develop and support their organization's eCommerce business strategy and provide continuous improvements and solutions for its web site. Individuals in this position generally report to the vice president of marketing.

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Business Manager, eCommerce / Web Tasks

  • Oversee website design, processes, security, software, and servers, keeping technology up to date.
  • Analyze website statistics to evaluate success of sales strategies and improve customer experience.
  • Create and implement business plans for online sales, and work with marketing department to develop promotional strategies.
  • Supervise staff creating and maintaining a company's online sales website.

Business Manager, eCommerce / Web Job Listings

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Popular Skills for Business Manager, eCommerce / Web


Survey results imply that Web & eCommerce Business Managers deploy a substantial tool kit of skills at work. Most notably, facility with Operations Management, Customer Relationship Management (CRM), and Online Marketing are correlated to pay that is significantly above average, leading to increases of 38 percent, 30 percent, and 12 percent, respectively. Those listing Web Design as a skill should be prepared for drastically lower pay. Sales Management and Graphic Design also typically command lower compensation. Those proficient in Web Analytics are, more often than not, also skilled in Project Management.

Pay by Experience Level for Business Manager, eCommerce / Web

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Salaries of relatively inexperienced workers fall in the neighborhood of $52K, but folks who have racked up five to 10 years see a notably higher median of $74K. Web & eCommerce Business Managers bring in $88K after working for 10 to 20 years. People who have worked for 20 years or more actually report earning less than people who are in the middle of their careers; the veterans take home a mere $80K by contrast.

Pay Difference by Location

National Average: $60,663

Larger city markers indicate a job is popular in that location.

Web & eCommerce Business Managers will find that San Francisco offers an impressive pay rate, one which exceeds the national average by 67 percent. Web & eCommerce Business Managers will also find cushy salaries in Seattle (+65 percent), Dallas (+49 percent), Chicago (+31 percent), and Indianapolis (+27 percent). Place of residence plays a huge part in a Web & eCommerce Business Manager's salary, with Charlotte Web & eCommerce Business Managers earning salaries that are 23 percent less than the national average. A couple other locations with smaller-than-average paychecks include Los Angeles and Miami (18 percent lower).

Related Job Salaries

Key Stats for Business Manager, eCommerce / Web

Gender

Female
47 %
Male
53 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 54 votes.
044
Less than 1 year
0%
1-4 years
45%
5-9 years
35%
10-19 years
18%
20 years or more
2%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Business Manager, eCommerce / Web Salaries


Late-Career
up arrow 32%


National Average
$61,000


Skills That Affect Business Manager, eCommerce / Web Salaries

Operations Management
up arrow 38%

Customer Relationship Management (CRM)
up arrow 30%

Online Marketing
up arrow 12%

Email Marketing
up arrow 12%


HTML
up arrow 5%


Project Management
0%

National Average
$61,000



Social Media Marketing
up arrow 12%

Search Engine Optimization (SEO)
up arrow 17%

Graphic Design
up arrow 28%

Sales Management
up arrow 34%

Web Design
up arrow 41%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 54 votes.

Gender

Female
47 %
Male
53 %

Years of Experience

Less than 1 year
0%
1-4 years
45%
5-9 years
35%
10-19 years
18%
20 years or more
2%

Common Health Benefits

medical benefits
Medical: 83%
dental benefits
Dental: 73%
vision benefits
Vision: 64%
dental benefits
None: 16%
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