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Campaign Manager Salary

Campaign Managers in the United States can expect wages of $54K annually on average. Career duration is the biggest factor affecting pay for this group, followed by geography. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. Most workers in this position report high levels of job satisfaction. Female Campaign Managers survey participants are more prevalent than men — 62 percent of professionals. This report is based on answers to PayScale's salary questionnaire.
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$34,655 - $79,197
(Median)
$35K
$54K
$79K
MEDIAN: $53,529
10%
50%
90%

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$10.50 - $72.41
(Median)
$10
$23
$72
MEDIAN: $23.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$29K$58K$87K
Salary
$34,655 - $79,197  
   
Bonus
$0.00 - $10,261  
Profit Sharing
$504 - $4,895  
Commission
$1,870 - $18,424  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$34,814 - $85,498  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 422
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$25$50$75
Hourly Rate
$10.50 - $72.41  
   
Overtime
$5.14 - $52.77  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,261  
   
Commission
$1,870 - $18,424  
Profit Sharing
$504 - $4,895  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$34,814 - $85,498  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 24

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Job Description for Campaign Manager

When most people think of campaign managers, they think of the individuals who run high-level political campaigns. However, almost every company that runs large-scale advertising promotions campaigns hires this type of manager as well. In both types of positions, campaign managers works to develop, plan, coordinate, and execute large-scale initiatives. The manager also monitors their effectiveness through data collection and works to adjust the campaign as needed.

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Campaign Manager Tasks

  • Assist with advertising, marketing, contests and promotions.
  • Develop campaign plans with input from team members.
  • Manage campaign budget and ensure spending is the appropriate amount for each area.
  • Coordinate completion of defined campaign activities.
  • Test new marketing technologies and strategies for their campaign areas.

Campaign Manager Job Listings

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Popular Skills for Campaign Manager


Survey respondents exploit a significant toolbox of skills in their work. Most notably, facility with Email Marketing, Strategic Marketing, and Marketing Communications are correlated to pay that is significantly above average, leading to increases of 37 percent, 16 percent, and 15 percent, respectively. Those listing Client Interaction as a skill should be prepared for drastically lower pay. Event Management and Fundraising also typically command lower compensation. Most people who know Data Analysis also know Advertising.

Pay Difference by Location


For Campaign Managers, Washington provides a pay rate that is 30 percent greater than the national average. Campaign Managers can also look forward to large paychecks in cities like San Francisco (+22 percent), New York (+10 percent), Bellevue (+9 percent), and Los Angeles (+8 percent). The lowest-paying market is Boston, which sits 16 percent below the national average.

Campaign Manager Reviews

What is it like working as a Campaign Manager?

Campaign Manager in Chicago:
"Long hours, demanding work, but lots of independence."
Pros: Flexible working hours. Can work from home some times. Fairly autonomous/independent. Can be fun and engaging work.
Cons: Often irregular working hours required. Overly political corporate environment. Often need to change jobs to be promoted. Often over worked.

Related Job Salaries

United States (change)

Experience Affects Campaign Manager Salaries



National Average
$55,000


Skills That Affect Campaign Manager Salaries

Email Marketing
up arrow 37%




Marketing Management
up arrow 13%


Account Management
up arrow 9%

Advertising
up arrow 4%

People Management
up arrow 4%

Operations Management
up arrow 1%

National Average
$55,000

Customer Relationship Management (CRM)
up arrow 3%

Fundraising
up arrow 14%

Event Management
up arrow 14%

Client Interaction
up arrow 30%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 69 votes.

Gender

Female
62 %
Male
38 %

Years of Experience

Less than 1 year
5%
1-4 years
52%
5-9 years
30%
10-19 years
11%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 86% dental benefits Dental: 79%
vision benefits Vision: 64% employee benefits None: 12%