Campaign Manager Salary

Campaign Managers in the United States pull down an average of $54K per year. Career length and the particular city each impact pay for this group, with the former having the largest influence. Campaign Managers survey participants are largely women, dominating at 63 percent. Medical benefits are awarded to a large number, and most earn dental coverage. Job satisfaction is reported as high by the vast majority of workers. The data for this snapshot was collected from individuals who took PayScale's salary survey.
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$35,127 - $80,030

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$12.00 - $70.00

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$29K$58K$87K
Salary
$35,127 - $80,030  
   
Bonus
$0.00 - $10,191  
Profit Sharing
$504 - $4,895  
Commission
$7,000 - $18,424  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,452 - $85,091  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 487
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24$48$72
Hourly Rate
$12.00 - $70.00  
   
Overtime
$19.52 - $49.46  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,191  
   
Commission
$7,000 - $18,424  
Profit Sharing
$504 - $4,895  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,452 - $85,091  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 29
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Job Description for Campaign Manager

When most people think of campaign managers, they think of the individuals who run high-level political campaigns. However, almost every company that runs large-scale advertising promotions campaigns hires this type of manager as well. In both types of positions, campaign managers works to develop, plan, coordinate, and execute large-scale initiatives. The manager also monitors their effectiveness through data collection and works to adjust the campaign as needed.

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Campaign Manager Tasks

  • Assist with advertising, marketing, contests and promotions.
  • Develop campaign plans with input from team members.
  • Manage campaign budget and ensure spending is the appropriate amount for each area.
  • Coordinate completion of defined campaign activities.
  • Test new marketing technologies and strategies for their campaign areas.

Campaign Manager Job Listings

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Popular Skills for Campaign Manager


Survey results imply that Campaign Managers deploy a deep pool of skills on the job. Most notably, facility with Web Marketing, Email Marketing, and Strategic Marketing are correlated to pay that is significantly above average, leading to increases of 40 percent, 25 percent, and 10 percent, respectively. Those listing Client Interaction and Fundraising as skills, on the other hand, should be prepared for drastically lower pay. Those educated in Data Analysis tend to be well versed in Advertising.

Pay by Experience Level for Campaign Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For many Campaign Managers, experience and pay levels seem to be correlated; more years in the business generally lead to more money. The average worker who claims fewer than five years of experience earns around $50K. In contrast, however, individuals who report five to 10 years in this occupation see a much larger median of $66K. Campaign Managers with one to two decades of relevant experience report an average salary of approximately $80K. Respondents who claim more than 20 years of experience may encounter pay that doesn't quite reflect their extensive experience; these veterans report a median income of around $92K.

Pay Difference by Location


Surpassing the national average by 30 percent, Campaign Managers in Indianapolis receive some of the highest pay in the country. Campaign Managers will also find cushy salaries in Washington (+28 percent), San Francisco (+23 percent), New York (+10 percent), and Bellevue (+7 percent). Those in the field find the lowest salaries in Atlanta, 18 percent below the national average. A couple other locations with smaller-than-average paychecks include Boston (18 percent lower) and Phoenix (11 percent lower).

Campaign Manager Reviews

What is it like working as a Campaign Manager?

Campaign Manager in Chicago:
"Long hours, demanding work, but lots of independence."
Pros: Flexible working hours. Can work from home some times. Fairly autonomous/independent. Can be fun and engaging work.
Cons: Often irregular working hours required. Overly political corporate environment. Often need to change jobs to be promoted. Often over worked.

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Experience Affects Campaign Manager Salaries

Late-Career
up arrow 64%



National Average
$56,000


Skills That Affect Campaign Manager Salaries

Web Marketing
up arrow 40%

Email Marketing
up arrow 25%




Online Marketing
up arrow 8%

People Management
up arrow 8%


Customer Relationship Management (CRM)
up arrow 7%

Marketing Management
up arrow 5%

Campaign Planning
up arrow 4%

Advertising
0%

Operations Management
0%

National Average
$56,000


Client Interaction
up arrow 31%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 72 votes.

Gender

Female
63 %
Male
37 %

Years of Experience

Less than 1 year
4%
1-4 years
54%
5-9 years
29%
10-19 years
10%
20 years or more
2%

Common Health Benefits

medical benefits Medical: 87% dental benefits Dental: 80%
vision benefits Vision: 65% employee benefits None: 11%
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