Campaign Manager Salary

Earnings for Campaign Managers in the United States come in at around $53K per year on average. The most important factor affecting compensation for this group is the company, followed by career length and geographic location. Female Campaign Managers survey participants are more prevalent than men — 63 percent of professionals. A large number report receiving medical coverage from their employers and most collect dental insurance. Most Campaign Managers report high levels of job satisfaction. This overview is based on answers to PayScale's salary questionnaire.
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$35,465 - $78,152
(Median)
$35K
$53K
$78K
MEDIAN: $53,038
10%
50%
90%

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$13.50 - $72.21
(Median)
$14
$24
$72
MEDIAN: $24.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$29K$58K$87K
Salary
$35,465 - $78,152  
   
Bonus
$0.00 - $10,290  
Profit Sharing
$3,250  
Commission
$10,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,117 - $84,141  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 577
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$13.50 - $72.21  
   
Overtime
$7.93 - $48.32  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,290  
   
Commission
$10,000  
Profit Sharing
$3,250  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,117 - $84,141  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 34
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Job Description for Campaign Manager

When most people think of campaign managers, they think of the individuals who run high-level political campaigns. However, almost every company that runs large-scale advertising promotions campaigns hires this type of manager as well. In both types of positions, campaign managers works to develop, plan, coordinate, and execute large-scale initiatives. The manager also monitors their effectiveness through data collection and works to adjust the campaign as needed.

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Campaign Manager Tasks

  • Assist with advertising, marketing, contests and promotions.
  • Develop campaign plans with input from team members.
  • Manage campaign budget and ensure spending is the appropriate amount for each area.
  • Coordinate completion of defined campaign activities.
  • Test new marketing technologies and strategies for their campaign areas.

Campaign Manager Job Listings

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Popular Employer Salaries for Campaign Manager


The lowest salaries can be found at The Leukemia and Lymphoma Society — median pay is $45K — and there is little variation in compensation, with paychecks starting at $33K and only reaching $56K.

Popular Skills for Campaign Manager


Campaign Managers report using a large range of skills on the job. Most notably, facility with Web Marketing, Strategic Marketing, and Email Marketing are correlated to pay that is significantly above average, leading to increases of 42 percent, 11 percent, and 10 percent, respectively. Skills that are correlated to lower pay, on the other hand, include Fundraising and Campaign Planning. The majority of those who know Advertising also know Project Management.

Pay by Experience Level for Campaign Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Although individuals who have less than five years' experience earn $50K on average, people with five to 10 years benefit from a notably larger average of $65K. After working for 10 to 20 years, Campaign Managers make a median salary of $78K. Folks with more than two decades of experience actually report lower incomes overall; their average comes out to a mere $73K.

Pay Difference by Location

National Average: $54,889

Larger city markers indicate a job is popular in that location.

For Campaign Managers, busy Indianapolis offers a higher-than-average pay rate, 32 percent above the national average. Campaign Managers will also find cushy salaries in Washington (+27 percent), San Francisco (+26 percent), New York (+12 percent), and Bellevue (+8 percent). Boston is home to the smallest salaries in the field, lagging the national average by 16 percent. Employers pay around 10 percent less in Phoenix and 8 percent less in Atlanta, below-median salaries for those in this field.

Campaign Manager Reviews

What is it like working as a Campaign Manager?

Campaign Manager in Chicago:
"Long hours, demanding work, but lots of independence."
Pros: Flexible working hours. Can work from home some times. Fairly autonomous/independent. Can be fun and engaging work.
Cons: Often irregular working hours required. Overly political corporate environment. Often need to change jobs to be promoted. Often over worked.

Related Job Salaries

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Experience Affects Campaign Manager Salaries


Late-Career
up arrow 33%


National Average
$55,000


Skills That Affect Campaign Manager Salaries

Web Marketing
up arrow 42%


Email Marketing
up arrow 10%

People Management
up arrow 10%

Customer Relationship Management (CRM)
up arrow 9%



Online Marketing
up arrow 7%

Marketing Management
up arrow 5%

Advertising
up arrow 2%

Marketing Communications
up arrow 2%

Client Interaction
up arrow 1%

Operations Management
up arrow 1%

National Average
$55,000

Campaign Planning
up arrow 4%


Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 80 votes.

Gender

Female
63 %
Male
37 %

Years of Experience

Less than 1 year
5%
1-4 years
56%
5-9 years
27%
10-19 years
10%
20 years or more
2%

Common Health Benefits

medical benefits
Medical: 87%
dental benefits
Dental: 81%
medical benefits
Vision: 67%
dental benefits
None: 11%
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