Channel Marketing Manager Salary

A Channel Marketing Manager earns an average salary of $79,322 per year. A skill in Online Marketing is associated with high pay for this job. Most people with this job move on to other positions after 20 years in this career.

$51,435 - $115,128
MEDIAN: $79,321

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$51,435 - $115,128  
$0.00 - $16,354  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$54,796 - $123,934  
Country: United States | Currency: USD | Updated: 20 Sep 2015 | Individuals Reporting: 328
United States (change)

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Job Description for Channel Marketing Manager

Large companies that sell products frequently do not do business directly with their customers; instead, they sell their goods through retailers, affiliates, and other outlets. These are called channels, and a channel marketing manager works with these entities to support sales of their company's products while ensuring the outlets keep the product’s branding and marketing consistent.


Channel Marketing Manager Tasks

  • Assist in building marketing strategies and develop communication materials for distributor channel target markets.
  • Act as a liaison with outside agencies and manage relationship with channel partners.
  • Manage channel partner marketing and delivery system activities to sell company products and services.

Common Career Paths for

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Median of all compensation (including tips, bonus, and overtime) by years of experience.

Related Job Salaries

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Experience Affects Salaries

National Average

Skills That Affect Salaries

Online Marketing
up arrow 17%

Market Research
up arrow 7%

Web Marketing
up arrow 7%

up arrow 6%

up arrow 3%

Marketing Communications
up arrow 1%

Marketing Administration

Project Management

National Average

Microsoft Excel
up arrow 2%

Microsoft Office
up arrow 6%

Social Media Marketing
up arrow 21%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 50 votes.


56 %
44 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 93% dental benefits Dental: 89%
vision benefits Vision: 73% employee benefits None: 6%