The average pay for a Consumer Marketing Manager is $72,040 per year. For the first five to ten years in this position, salary increases sharply, but any additional experience does not have a big effect on pay. Most people move on to other jobs if they have more than 20 years' experience in this career.

$53,852 - $105,602
(Median)
$54K
$72K
$110K
MEDIAN: $72,039
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$53,852 - $105,602  
   
Bonus
$3,535 - $20,511  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$59,980 - $116,538  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 39

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Job Description for Consumer Marketing Manager

  • Work with internal and external partners to create marketing campaigns that acquire new consumers and generate awareness of company and products.
  • Conduct research on target demographics to assist with future campaigns.
  • Analyze campaign results, reporting metrics on success rates and areas of improvement.
  • Manage all areas of campaigns, including budgets, timelines, and internal and external communications.

Consumer Marketing Manager Job Listings

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Experience Affects Consumer Marketing Manager Salaries

Mid-Career
up arrow 8%

Experienced
up arrow 8%

National Average
$73,000

Entry-Level
up arrow 11%

Job Satisfaction

Satisfied
Rated 3 out of 5
based on 2 votes.

Gender

Female
75 %
Male
25 %

Years of Experience

1-4 years
23%
5-9 years
36%
10-19 years
33%
20 years or more
8%

Common Health Benefits

medical benefits
Medical: 97%
dental benefits
Dental: 91%
medical benefits
Vision: 88%
dental benefits
None: 3%
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