The average pay for a Demand Generation Specialist is $57,352 per year. People in this job generally don't have more than 10 years' experience. A skill in Email Marketing is associated with high pay for this job.

$39,705 - $82,434
(Median)
$40K
$57K
$82K
MEDIAN: $57,352
10%
50%
90%

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$14.72 - $42.73
(Median)
$
$16
$
MEDIAN: $15.00
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Salary
$39,705 - $82,434  
   
Bonus
$0.00 - $23,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,951 - $98,800  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 48
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$19$38$57
Hourly Rate
$15.53  
   
Overtime
$55.53  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Bonus
$0.00 - $23,000  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,951 - $98,800  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 6

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Demand Generation Specialist

  • Define and segment customers to determine appropriate outreach strategies.
  • Create and update content and marketing campaigns.
  • Work across teams to ensure lead generation goals are met.
  • Evaluate and maintain marketing databases and software, ensuring usability.
  • Evaluate and select platforms for marketing campaigns, then implement and measure results.

Demand Generation Specialist Job Listings

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Related Job Salaries

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Years in Fields/Career:
United States (change)

Experience Affects Demand Generation Specialist Salaries

Late-Career
up arrow 104%

Mid-Career
up arrow 6%

National Average
$60,000

Entry-Level
up arrow 7%

Skills That Affect Demand Generation Specialist Salaries

Email Marketing
up arrow 15%

National Average
$60,000

Marketo
up arrow 8%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 2 votes.

Gender

Female
41 %
Male
59 %

Years of Experience

Less than 1 year
4%
1-4 years
67%
5-9 years
13%
10-19 years
7%
20 years or more
9%

Common Health Benefits

medical benefits
Medical: 88%
dental benefits
Dental: 81%
medical benefits
Vision: 67%
dental benefits
None: 12%
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