The average pay for a Digital Marketing Manager in Boston, Massachusetts is $69,040 per year. Skills that are associated with high pay for this job are Project Management, Strategic Marketing, Web Analytics, Search Engine Optimization (SEO), and Google Analytics. Most people with this job move on to other positions after 20 years in this career. Experience strongly influences salary for this job.

$49,187 - $102,844
MEDIAN: $69,039

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Local Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$49,187 - $102,844  
$1,241 - $14,681  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$49,408 - $110,338  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 83
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Experience Affects Digital Marketing Manager Salaries

National Average

Skills That Affect Digital Marketing Manager Salaries

Project Management
up arrow 27%

Strategic Marketing
up arrow 25%

Search Engine Optimization (SEO)
up arrow 21%

Web Analytics
up arrow 21%

Google Analytics
up arrow 19%

Data Analysis
up arrow 17%

Web Marketing
up arrow 6%

Content Management
up arrow 3%

Marketing Communications
up arrow 3%

Social Media Marketing
up arrow 2%

National Average

Email Marketing
up arrow 1%

Search Engine Marketing (SEM)
up arrow 1%

Marketing Management
up arrow 8%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 14 votes.


58 %
42 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 86%
medical benefits
Vision: 61%
dental benefits
None: 4%