The average Digital Marketing Manager with Strategic Marketing skills earns approximately $69K annually. Including potential for bonuses and profit sharing — peaking near $15K and $22K, respectively — total cash payment to Digital Marketing Managers with Strategic Marketing skills can bottom out near $43K or peak near $104K depending on individual performance. Residence is the biggest factor affecting pay for this group, followed by years of experience. Medical benefits are awarded to most, and a strong majority earn dental coverage. Job satisfaction is reported as high by the vast majority of workers. Men are slightly outnumbered by their female counterparts who answered the questionnaire, who make up a slight majority at 58 percent. The information for this rundown comes from respondents who completed PayScale's salary questionnaire.

$44,372 - $99,382
(Median)
$44K
$69K
$99K
MEDIAN: $68,515
10%
50%
90%

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$11.89 - $46.37
(Median)
$12
$20
$46
MEDIAN: $20
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$44,372 - $99,382  
   
Bonus
$512 - $15,195  
Profit Sharing
$25.53 - $21,796  
Commission
$13,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$43,147 - $103,752  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 481
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$11.89 - $46.37  
   
Overtime
$21.13  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$512 - $15,195  
   
Commission
$13,500  
Profit Sharing
$25.53 - $21,796  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$43,147 - $103,752  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 25
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Pay by Experience Level for Digital Marketing Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Digital Marketing Managers with Strategic Marketing skills with a lot of experience tend to enjoy higher earnings. Workers in their first five years can expect to earn $60K, but people who have been around for five to 10 years earn a noticeably bigger sum of $74K. Digital Marketing Managers with Strategic Marketing skills who work for 10 to 20 years in their occupation tend to earn about $90K. Folks who have racked up more than 20 years in the field report incomes that aren't that much higher than less experienced individuals' earnings; the veterans make just $92K on average.

Pay Difference by Location

National Average: $69,701

Larger city markers indicate a job is popular in that location.

Digital Marketing Managers with Strategic Marketing skills will find that Columbus offers an impressive pay rate, one which exceeds the national average by 48 percent. Digital Marketing Managers with Strategic Marketing skills can also look forward to large paychecks in cities like Houston (+43 percent), San Francisco (+38 percent), Boston (+27 percent), and Minneapolis (+25 percent). Trailing the national average by 20 percent, San Diego is the market with the smallest paychecks. Workers in Atlanta and Denver earn salaries that trail the national average for those in this profession (8 percent less).

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Experience Affects Digital Marketing Manager Salaries

Late-Career
up arrow 31%

Experienced
up arrow 29%


National Average
$70,000


Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 71 votes.

Gender

Female
58 %
Male
42 %

Years of Experience

Less than 1 year
1%
1-4 years
36%
5-9 years
41%
10-19 years
20%
20 years or more
3%

Common Health Benefits

medical benefits
Medical: 88%
dental benefits
Dental: 78%
medical benefits
Vision: 66%
dental benefits
None: 10%
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