An average E-Commerce Manager in the United States can expect to take home roughly $54K per year. Incomes of E-Commerce Managers vary widely depending on performance components; bonuses and profit sharing that can occasionally exceed $10K cause paychecks to spread between $31K on the low end and $90K on the high end. Residence and experience level each impact pay for this group, with the former having the largest influence. Not all workers are lucky enough to have benefits; in fact, roughly a fourth are without coverage. Medical insurance is claimed by a fair number and dental insurance is reported by the greater part. Most E-Commerce Managers like their work and job satisfaction is high. Women make up a slight majority of E-Commerce Managers (59 percent) survey respondents. Respondents to the PayScale salary survey provided the data for this report.

$35,367 - $88,455
(Median)
$35K
$54K
$88K
MEDIAN: $54,075
10%
50%
90%

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$12.09 - $23.93
(Median)
$12
$15
$24
MEDIAN: $15.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$31K$62K$93K
Salary
$35,367 - $88,455  
   
Bonus
$196.27 - $10,304  
Profit Sharing
$0.00 - $10,137  
Commission
$1,500 - $32,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,148 - $90,047  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 285
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$16$32$48
Hourly Rate
$12.09 - $23.93  
   
Overtime
$18.24 - $36.30  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$32K$64K$96K
Bonus
$196.27 - $10,304  
   
Commission
$1,500 - $32,000  
Profit Sharing
$0.00 - $10,137  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,148 - $90,047  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 70
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Job Description for E-Commerce Manager

The e-commerce manager is hired by many different types of companies. The majority of these companies have an online presence, including a website via which they are looking to sell products. Many companies require that the e-commerce manager has a bachelor's degree in marketing or another business- related major, such as web sales. Most companies also require at least five years of experience in e-commerce, as well as additional experience in managing teams of employees. The job is situated in an office environment, with very little or no travel. The e-commerce manager will need to be very proficient with computers. They will be expected to have a good understanding of HTML, Microsoft Office, an online reporting tool such as Google Analytics, and possibly other programs depending on the company's needs. An understanding of social media would also be helpful in this position.

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E-Commerce Manager Tasks

  • Research, evaluate, and direct feature selection and web presentation of products and marketing.
  • Manage daily e-commerce activities and staff, including inventory management and promotions.
  • Define e-commerce strategy, including content, delivery, site analytics, and target markets.
  • Maintain and respond to customer complaints, interface bugs, usability issues, and other problems.

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Popular Skills for E-Commerce Manager


Survey results imply that E-Commerce Managers deploy a substantial tool kit of skills at work. Most notably, skills in Online Marketing, Operations Management, Web Marketing, and Project Management are correlated to pay that is above average, with boosts between 4 percent and 17 percent. Those listing Customer Service as a skill should be prepared for drastically lower pay. Web Content Management and Sales also typically command lower compensation. Most people familiar with e-Commerce also know Project Management.

Pay by Experience Level for E-Commerce Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Salaries for the relatively untried average out to around $48K, but survey participants with five to 10 years of experience earn a significantly higher median of $60K. E-Commerce Managers bring in $73K after working for 10 to 20 years. Survey respondents who have worked for more than 20 years actually report somewhat lower incomes of $62K.

Pay Difference by Location

National Average: $51,178

Larger city markers indicate a job is popular in that location.

With a pay rate for E-Commerce Managers that is 54 percent greater than the national average, Portland offers a comfortable salary for those in this profession. E-Commerce Managers will also find cushy salaries in San Diego (+27 percent), San Francisco (+22 percent), New York (+19 percent), and Los Angeles (+19 percent). The lowest-paying market is Philadelphia, which sits 8 percent below the national average.

Related Job Salaries

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Experience Affects E-Commerce Manager Salaries


Late-Career
up arrow 22%


National Average
$51,000


Skills That Affect E-Commerce Manager Salaries

Online Marketing
up arrow 17%

Operations Management
up arrow 12%

Web Marketing
up arrow 4%

Project Management
up arrow 1%

National Average
$51,000

e-Commerce
up arrow 2%

Search Engine Optimization (SEO)
up arrow 2%

Social Media Marketing
up arrow 2%

Web Development
up arrow 3%

Adobe Photoshop
up arrow 16%

Sales
up arrow 20%

Web Content Management
up arrow 23%

Customer Service
up arrow 36%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 50 votes.

Gender

Female
59 %
Male
41 %

Years of Experience

Less than 1 year
3%
1-4 years
49%
5-9 years
27%
10-19 years
19%
20 years or more
2%

Common Health Benefits

medical benefits
Medical: 72%
dental benefits
Dental: 56%
medical benefits
Vision: 44%
dental benefits
None: 26%
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