Average E-mail Marketing Specialists in the United States make around $50K annually. Residence is the biggest factor affecting pay for this group, followed by tenure. Nearly all report receiving medical coverage from their employers and most collect dental insurance. Job satisfaction is reported as high by the vast majority of workers. The majority of E-mail Marketing Specialists (64 percent) who took the survey are female. The figures in this rundown are based on the results of PayScale's salary questionnaire.

$37,171 - $70,360
(Median)
$37K
$50K
$70K
MEDIAN: $49,863
10%
50%
90%

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$14.67 - $40.38
(Median)
$15
$23
$40
MEDIAN: $22.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25K$50K$75K
Salary
$37,171 - $70,360  
   
Bonus
$0.00 - $6,082  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,606 - $73,182  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 106
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$14$28$42
Hourly Rate
$14.67 - $40.38  
   
Overtime
$22.77 - $38.25  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$28K$56K$84K
Bonus
$0.00 - $6,082  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,606 - $73,182  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 22
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Job Description for E-mail Marketing Specialist

An email marketing specialist is an employee in marketing who has a fairly specific role, utilizing email as a media for reaching existing and potential customers. This person works to create emails that are interesting enough for recipients to open and potentially act upon. The email marketing specialist also will normally be tasked with growing a company's list of emails for such outreach. They may also work to focus and categorize email recipients.

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E-mail Marketing Specialist Tasks

  • Create and maintain customer and partner relationships.
  • Leverage statistical analyses and social media interactions to increase sales.
  • Design email media and templates for public communications and marketing campaigns.

E-mail Marketing Specialist Job Listings

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Popular Skills for E-mail Marketing Specialist


Survey results show that E-mail Marketing Specialists use a fair number of skills. Most notably, skills in Web Marketing, Marketing Communications, Email Marketing, and Data Analysis are correlated to pay that is above average, with boosts between 5 percent and 18 percent. Adobe Photoshop and Cascading Style Sheets as skills, however, tend to be associated with significantly smaller paychecks. The majority of those who know Email Marketing also know Data Analysis.

E-mail Marketing Specialist Reviews

What is it like working as an E-mail Marketing Specialist?

E-mail Marketing Specialist in Arlington Heights:
"Difficult But Rewarding."
Pros: The ability to sell products to consumers that they may never had known they needed.
Cons: Collaboration with other employees needs to be forced which slows down the production.

Related Job Salaries

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Experience Affects E-mail Marketing Specialist Salaries

Experienced
up arrow 27%


National Average
$51,000


Skills That Affect E-mail Marketing Specialist Salaries

Web Marketing
up arrow 18%

Marketing Communications
up arrow 6%


Data Analysis
up arrow 2%

HTML
0%

National Average
$51,000

Cascading Style Sheets (CSS)
up arrow 7%

Adobe Photoshop
up arrow 20%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 15 votes.

Gender

Female
64 %
Male
36 %

Years of Experience

Less than 1 year
3%
1-4 years
62%
5-9 years
28%
10-19 years
7%

Common Health Benefits

medical benefits
Medical: 93%
dental benefits
Dental: 83%
medical benefits
Vision: 72%
dental benefits
None: 7%
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