E-mail Marketing Specialist Salary

Earnings for E-mail Marketing Specialists in the United States come in at around $51K per year on average. Geographic location and tenure each impact pay for this group, with the former having the largest influence. A large number enjoy medical while most get dental coverage. Vision coverage is also available to a fair number. Job satisfaction for E-mail Marketing Specialists is high. The majority of E-mail Marketing Specialists (63 percent) who took the survey are female. This report is based on responses to the PayScale salary survey.

$38,593 - $71,606
$39K
$51K
$72K
MEDIAN: $50,788
10%
50%
90%

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$15.66 - $39.74
$16
$24
$40
MEDIAN: $23.74
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25K$50K$75K
Salary
$38,593 - $71,606  
   
Bonus
$503 - $6,082  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,911 - $74,502  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 118
© PayScale, Inc. @ www.payscale.com
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$14$28$42
Hourly Rate
$15.66 - $39.74  
   
Overtime
$20.87 - $37.63  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$28K$56K$84K
Bonus
$503 - $6,082  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,911 - $74,502  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 28
© PayScale, Inc. @ www.payscale.com

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for E-mail Marketing Specialist

An email marketing specialist is an employee in marketing who has a fairly specific role, utilizing email as a media for reaching existing and potential customers. This person works to create emails that are interesting enough for recipients to open and potentially act upon. The email marketing specialist also will normally be tasked with growing a company's list of emails for such outreach. They may also work to focus and categorize email recipients.

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E-mail Marketing Specialist Tasks

  • Design email media and templates for public communications and marketing campaigns.
  • Leverage statistical analyses and social media interactions to increase sales.
  • Create and maintain customer and partner relationships.

E-mail Marketing Specialist Job Listings

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Popular Skills for E-mail Marketing Specialist


E-mail Marketing Specialists generally report applying a varied skill set to their work. Most notably, skills in Web Marketing, Cascading Style Sheets, Marketing Communications, and HTML are correlated to pay that is above average, with boosts between 4 percent and 16 percent. Adobe Photoshop, on the other hand, is typically associated with much lower pay. The majority of those who know Email Marketing also know Data Analysis.

Pay Difference by Location

National Average: $51,939

Larger city markers indicate a job is popular in that location.

For E-mail Marketing Specialists, New York provides a pay rate that is 33 percent greater than the national average. E-mail Marketing Specialists will also find cushy salaries in Boston (+21 percent), San Francisco (+11 percent), Seattle (+7 percent), and Columbus (+6 percent). Those in the field find the lowest salaries in Los Angeles, 6 percent below the national average.

E-mail Marketing Specialist Reviews

Q: What is it like working as an E-mail Marketing Specialist?

E-mail Marketing Specialist in Arlington Heights:
`"$Difficult But Rewarding."`
Pros: The ability to sell products to consumers that they may never had known they needed.
Cons: Collaboration with other employees needs to be forced which slows down the production.

Related Job Salaries

Key Stats for E-mail Marketing Specialist

Gender

Female
63 %
Male
37 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 11 votes.
Less than 1 year
3%
1-4 years
62%
5-9 years
26%
10-19 years
10%
Location:
Years in Fields/Career:
United States (change)

Experience Affects E-mail Marketing Specialist Salaries

▲25%

▲24%

National Average
$52,000

▼4%

Skills That Affect E-mail Marketing Specialist Salaries

Web Marketing
▲16%


Marketing Communications
▲4%


▲3%


National Average
$52,000

Adobe Photoshop
▼22%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 11 votes.

Gender

Female
63 %
Male
37 %

Years of Experience

Less than 1 year
3%
1-4 years
62%
5-9 years
26%
10-19 years
10%

Common Health Benefits

medical benefits
Medical: 89%
dental benefits
Dental: 84%
vision benefits
Vision: 70%
dental benefits
None: 11%
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