Manager, Marketing & Business Development Salary

Managers of Marketing & Business Development in the United States can expect to earn an average of $65K annually. Residence is the biggest factor affecting pay for this group, followed by years of experience. Most enjoy medical while a majority get dental coverage. Vision coverage is also available to more than half. There are more female Managers of Marketing & Business Development who answered the questionnaire than male, making up 63 percent. Job satisfaction for Managers of Marketing & Business Development is high. Respondents to the PayScale salary survey provided the data for this report.

$39,785 - $110,638
$40K
$65K
$110K
MEDIAN: $64,869
10%
50%
90%

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$16.00 - $25.00
$20
MEDIAN: $19.65
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$39,785 - $110,638  
   
Bonus
$781 - $26,531  
Profit Sharing
$6,068  
Commission
$2,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$40,044 - $114,687  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 126
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$19.65  
   
Overtime
$27.75  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$781 - $26,531  
   
Commission
$2,500  
Profit Sharing
$6,068  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$40,044 - $114,687  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 9

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United States (change)

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Job Description for Manager, Marketing & Business Development

The marketing and business develop manager oversees strategies and staff working in marketing and business development. There are many types of marketing, and a few of the most common categories are direct marketing, network marketing, and Internet marketing; each involves communication with prospective and current clients, as well as developing strategies to successfully sell their product and advance the company's goals. The duties of the manager of marketing and business development include developing strategic marketing plans and analyses; collaborating with others to design, develop, and publish content online; and establishing communication with potential clients. Business development-related duties may include the creation of development strategies, educating staff on those strategies, and developing solutions to business development-related issues within their organization.

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Manager, Marketing & Business Development Tasks

  • Manage relationships with customers and vendors to build the brand and the business.
  • Champion and manage new projects to create stronger partnerships.
  • Build the organizational network by through targeted outreach and strong project planning.
  • Liaise with partners to solve issues, communicate needs and create synergy.
  • Analyze and report on partner initiatives, forecast for strategic changes and report on key metrics.

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Popular Skills for Manager, Marketing & Business Development


Managers of Marketing & Business Development seem to wield many skills on the job. Most notably, facility with Strategic Planning, Sales Management, and Business Development are correlated to pay that is significantly above average, leading to increases of 43 percent, 25 percent, and 11 percent, respectively. Skills that seem to negatively impact pay include Social Media Marketing, Customer Relationship Management, and Marketing Communications. For most people, competency in Customer Relationship Management indicates knowledge of Microsoft Office.

Pay by Experience Level for Manager, Marketing & Business Development

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Managers of Marketing & Business Development with a lot of experience tend to enjoy higher earnings. People who have worked for fewer than five years bring home $61K on average. Median compensation in the five-to-10 year group, however, is higher at approximately $68K. Managers of Marketing & Business Development claiming one to two decades of experience make an estimated median of $69K. Seasoned veterans with 20 years under their belts enjoy a median income of $96K.

Related Job Salaries

Key Stats for Manager, Marketing & Business Development

Gender

Female
63 %
Male
37 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 25 votes.
Less than 1 year
1%
1-4 years
34%
5-9 years
29%
10-19 years
23%
20 years or more
13%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Manager, Marketing & Business Development Salaries

▲44%

▲3%

▲1%

National Average
$67,000

▼8%

Skills That Affect Manager, Marketing & Business Development Salaries

Strategic Planning
▲43%

Sales Management
▲25%

Business Development
▲11%

Project Management
▲9%



New Business Development
▲5%


National Average
$67,000


Marketing Communications
▼6%

Social Media Marketing
▼10%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 25 votes.

Gender

Female
63 %
Male
37 %

Years of Experience

Less than 1 year
1%
1-4 years
34%
5-9 years
29%
10-19 years
23%
20 years or more
13%

Common Health Benefits

medical benefits
Medical: 84%
dental benefits
Dental: 68%
vision benefits
Vision: 56%
dental benefits
None: 15%
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