Manufacturer's representatives are responsible for communicating and responding to the inquiries of existing and prospective customers on behalf of their company. They are in charge of interacting with clients and solving client issues. Two of their main responsibilities are to portray a professional attitude and provide excellent service. Depending on specific projects, they are also in charge of generating sales and increasing brand loyalty. They share key product and customer information with coworkers to reach all company goals in a timely manner. They work well in a team setting but can also perform efficiently on their own. These individuals are organized and pay close attention to detail. They report their progress to the manufacturer's supervisor in their department. They also participate in business meetings to suggest changes to field strategies, as well as make recommendations based on their observations and customer feedback. They can also research market trends and modify behaviors to improve product recognition. Manufacturer's representatives use their excellent multitasking skills to work in a fast-paced environment with strict deadlines. They also order new product displays and work hard to improve company awareness. Among their other duties are distributing company or product information and escalating client issues as needed.
Manufacturer's representatives possess strong communication skills to explain manufacturer's products or services in detail. They use a personal computer to record customer data for future references and notes regarding meetings. They are proficient with office software and can create detailed reports based on their client interactions, as well as keep financial information in a spreadsheet. A high school diploma is required for this position. In addition, previous years of work experience in a representative capacity can be helpful. Industry certifications are a plus.
Manufacturer's Representative Tasks
Meet with customers to discuss sales and future business relationships, bringing products and samples to sell.
Network to discover new customers using business conferences, Internet research, and professional listings.
Discuss and fulfill business contracts, negotiating cost, transportation, and any warranties.
Act as point-of-contact for wholesale selling between manufacturers and businesses.
Maintain contact with customers to guarantee satisfaction, identify potential issues, show updated or new products, and renew documentation.