The average salary for a Market Researcher is $50,146 per year. Most people move on to other jobs if they have more than 20 years' experience in this career. Experience strongly influences pay for this job.
Market Researcher Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$34,720 - $97,749
(Median)
35K
50K
82K
98K
MEDIAN: $50,145
10%
50%
75%
90%
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Market Researcher Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$9.60 - $20.00
(Median)
9
12
14
17
20
MEDIAN: $14.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$33K$66K$99K
Salary
$34,720 - $97,749  
   
Bonus
$0.00 - $7,047  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,808 - $95,538  
PayScale
Country: United States | Currency: USD | Updated: 18 Apr 2014 | Individuals Reporting: 75
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$16$32$48
Hourly Rate
$9.60 - $20.00  
   
Overtime
$17.49 - $35.00  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$32K$64K$96K
Bonus
$0.00 - $7,047  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,808 - $95,538  
PayScale
Country: United States | Currency: USD | Updated: 18 Apr 2014 | Individuals Reporting: 75
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Market Researcher Job Listings

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Job Description for Market Researcher
  • Conduct research market conditions in specific areas, and analyze customer preferences to determine potential sales of a product or service.
  • Gather data on competitors and past sales to analyze prices and methods of marketing and distribution.
  • Assist in the development of marketing plans.
  • Track and analyze marketing and sales trends, forecasts and prepare reports in order to measure the effectiveness of programs.
Read more about: Market Research Analysts

Experience Affects Market Researcher Salaries

Experienced
up arrow 71%
Mid-Career
up arrow 27%
National Average
$46,000
Entry-Level
up arrow 9%
Job Satisfaction
Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 15 votes.
Gender
Female
63%
female alumni
 
Male
38%
male alumni
Years of Experience
Less than 1 year
11%
1-4 years
55%
5-9 years
15%
10-19 years
16%
20 years or more
4%
Common Health Benefits
medical benefits Medical: 73% dental benefits Dental: 61%
vision benefits Vision: 46% employee benefits None: 27%
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