A Marketing Administrator earns an average salary of $39,925 per year. Most people with this job move on to other positions after 20 years in this field.

$31,046 - $56,675
(Median)
$31K
$40K
$57K
MEDIAN: $39,925
10%
50%
90%

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$12.42 - $24.02
(Median)
$12
$18
$24
MEDIAN: $17.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$19K$38K$57K
Salary
$31,046 - $56,675  
   
Bonus
$-0.49 - $3,425  
Profit Sharing
$4,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,668 - $56,618  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 127
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$12.42 - $24.02  
   
Overtime
$16.71 - $33.99  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$-0.49 - $3,425  
   
Profit Sharing
$4,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,668 - $56,618  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 59
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Job Description for Marketing Administrator

Marketing administrators are typically responsible for creating and maintaining the public image for an entire organization or individual clients. Their main objective is to work with the organization or client to promote a positive public image through outreach, communications materials, and proactive responses to relevant issues. Marketing administrators work with the media, helping advocate for positive stories about their business and conducting crisis management as necessary. Due to the nature of their work, marketing administrators work for a large variety of industries and organizations, including hospitals, universities, large corporations, construction firms, law firms, and many others.

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Marketing Administrator Tasks

  • Direct social media and online look and feel for campaigns.
  • Conduct competitive research and update strategies and budgets to reflect needs.
  • Plan and coordinate outreach and marketing efforts, including events and membership campaigns.
  • Track metrics for campaigns and report on outcomes.

Common Career Paths for Marketing Administrator


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Marketing Administrator Job Listings

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Popular Skills for Marketing Administrator

Pay by Experience Level for Marketing Administrator

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Related Job Salaries

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Experience Affects Marketing Administrator Salaries

Late-Career
up arrow 29%



National Average
$40,000


Skills That Affect Marketing Administrator Salaries

Marketing Administration
up arrow 6%

Adobe InDesign
up arrow 1%

Market Research
0%

National Average
$40,000

Microsoft Office
up arrow 1%

Social Media Marketing
up arrow 1%

Marketing Communications
up arrow 1%

Adobe Photoshop
up arrow 3%

Typing
up arrow 3%

Database
up arrow 3%

Email Marketing
up arrow 4%

Event Planning
up arrow 4%


Adobe Illustrator
up arrow 9%

Graphic Design
up arrow 10%

Tradeshow Planning
up arrow 12%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 32 votes.

Gender

Female
83 %
Male
17 %

Years of Experience

Less than 1 year
5%
1-4 years
63%
5-9 years
16%
10-19 years
10%
20 years or more
5%

Common Health Benefits

medical benefits
Medical: 80%
dental benefits
Dental: 69%
medical benefits
Vision: 56%
dental benefits
None: 18%
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