The potential duties of a marketing assistant vary according to the needs of the specific organization but include participating in various marketing activities and policies to promote the company's products and services. Some marketing assistants work more independently and take greater ownership for projects; such positions are more likely to require a bachelor's degree and more experience. Other smaller companies may employ marketing assistants with a high-school degree, including current college students with some marketing or sales experience. There are no specific certifications or licenses necessary to become a marketing assistant.
Marketing Assistant Tasks
Participate in marketing activities and policies to promote products and services.
Provide administrative support to the marketing department by preparing reports, handling information requests, and performing clerical functions.
Assist in gathering information on competitors and methods of marketing and distribution.