Marketing Communications Coordinator Salary

The average Marketing Communications Coordinator in the United States can expect to rake in roughly $41K annually. In the world of Marketing Communications Coordinators, overall cash allowance can occasionally include more than $4K from bonuses and, in some exceptional cases, $3K from profit sharing, causing incomes to vary widely between $31K and $54K. Geographic location is the biggest factor affecting pay for this group, followed by career duration. Marketing Communications Coordinators who responded to the questionnaire are largely women, dominating at 84 percent. Medical benefits are awarded to a strong majority, and a majority earn dental coverage. Most Marketing Communications Coordinators like their work and job satisfaction is high. This overview is based on answers to PayScale's salary questionnaire.

$31,069 - $53,947
(Median)
$31K
$41K
$54K
MEDIAN: $41,231
10%
50%
90%

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$12.48 - $23.18
(Median)
$12
$18
$23
MEDIAN: $17.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$19K$38K$57K
Salary
$31,069 - $53,947  
   
Bonus
$0.00 - $4,013  
Profit Sharing
$-0.50 - $2,909  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,519 - $54,192  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 668
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$12$24$36
Hourly Rate
$12.48 - $23.18  
   
Overtime
$18.65 - $34.94  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Bonus
$0.00 - $4,013  
   
Profit Sharing
$-0.50 - $2,909  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,519 - $54,192  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 205
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Job Description for Marketing Communications Coordinator

Marketing communications coordinators use a number of methods of mass communication to maximize positive visibility and recognition for their company and its products. Depending on the nature of the business, this may involve some of many forms of communication, such as the Internet, television, print ads, and radio, with Web visibility fast becoming the biggest focus for many companies.

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Marketing Communications Coordinator Tasks

  • Research, maintain and report on marketing data to aid management in determining marketing direction.
  • Assist in creating materials used for proposals, correspondence and presentation materials and reports.
  • Support marketing day-to-day operations including media campaigns, promotions and projects.
  • Arrange and coordinate special events, projects and mailings.

Common Career Paths for Marketing Communications Coordinator


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Though not the most common occurrence, Marketing Communications Coordinators sometimes become Marketing Directors, where the average income is $79K per year. Marketing Communications Coordinators most often move into positions as Marketing Communications Managers or Marketing Managers; those groups report median salaries that are $21K higher and $19K higher, respectively.

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Popular Skills for Marketing Communications Coordinator


Marketing Communications Coordinators report using a large range of skills on the job. Most notably, skills in Marketing Management, Project Management, Marketing Administration, and Advertising are correlated to pay that is above average, with boosts between 7 percent and 9 percent. Skills that seem to negatively impact pay include Social Media Marketing. For most people, competency in Marketing Communications indicates knowledge of Media / Public Relations, Project Management, and Graphic Design.

Pay by Experience Level for Marketing Communications Coordinator

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience and pay tend to be weakly linked for Marketing Communications Coordinators — those with more experience do not necessarily bring in higher earnings. Salaries of relatively inexperienced workers fall in the neighborhood of $39K, but folks who have racked up five to 10 years see a notably higher median of $44K. Marketing Communications Coordinators who work for 10 to 20 years in their occupation tend to earn about $49K. Marketing Communications Coordinators who have stuck around for more than two decades see earnings that are only slightly higher than those of folks who have worked for 10 to 20 years; the more senior group makes around $53K on average.

Pay Difference by Location


Home to some of the best pay for Marketing Communications Coordinators, Houston offers exceptional salaries, 29 percent above the national average. Marketing Communications Coordinators can also look forward to large paychecks in cities like New York (+10 percent), San Diego (+7 percent), St. Louis (+5 percent), and Chicago (+4 percent). The smallest paychecks in the market, 16 percent south of the national average, can be found in Pittsburgh. Below-median salaries also turn up in Cleveland and Austin (10 percent lower and 8 percent lower, respectively).

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Experience Affects Marketing Communications Coordinator Salaries




National Average
$41,000


Skills That Affect Marketing Communications Coordinator Salaries

Marketing Management
up arrow 9%


Marketing Administration
up arrow 7%


Graphic Design
up arrow 4%

Web Marketing
up arrow 4%

Event Planning
up arrow 3%

Email Marketing
up arrow 3%

Web Content Management
up arrow 2%

Online Marketing
up arrow 2%

Marketing Communications
up arrow 1%

Copywriting
0%

National Average
$41,000

Media / Public Relations
up arrow 3%


Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 173 votes.

Gender

Female
84 %
Male
16 %

Years of Experience

Less than 1 year
4%
1-4 years
62%
5-9 years
21%
10-19 years
10%
20 years or more
3%

Common Health Benefits

medical benefits Medical: 80% dental benefits Dental: 69%
vision benefits Vision: 51% employee benefits None: 17%
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