Marketing is all about communication, so working as a marketing coordinator is all about making good communication happen. A marketing coordinator must be well versed in workload delegation, they must be ready to do research on products and events that they are advertising for, and they need to know the demographic that the product or event is targeting and how to appeal to that demographic.
Marketing Coordinator Tasks
Research, maintain and report on marketing data to aid management in determining marketing direction.
Assist in creating materials used for proposals, correspondence and presentation materials and reports.
Support marketing day-to-day operations including media campaigns, promotions and projects.
Arrange and coordinate special events, projects and mailings.