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Marketing Executive Salary

Commissions comprise a big part of overall income for Marketing Executives. The median take-home amount in this area is around $48K, and on average, more than a third of that final number comes from commissions. Career duration and the particular city each impact pay for this group, with the former having the largest influence. Female Marketing Executives survey participants are more prevalent than men — 64 percent of professionals. Medical benefits are awarded to a fair number, and more than half earn dental coverage. Most Marketing Executives report high levels of job satisfaction. This report is based on responses to the PayScale salary survey.

$30,299 - $87,650
(Median)
$30K
$48K
$88K
MEDIAN: $48,455
10%
50%
90%

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$9.67 - $22.85
(Median)
$9
$13
$23
MEDIAN: $13.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Salary
$30,299 - $87,650  
   
Bonus
$0.00 - $19,706  
Profit Sharing
$775 - $3,500  
Commission
$302.01 - $44,698  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,463 - $88,793  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 247
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$9.67 - $22.85  
   
Overtime
$14.50 - $30.97  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$0.00 - $19,706  
   
Commission
$302.01 - $44,698  
Profit Sharing
$775 - $3,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,463 - $88,793  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 46

Find Out Exactly What You Should Be Paid

United States (change)


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Job Description for Marketing Executive

A marketing executive may perform a number of different duties depending upon the specific needs of their organization. They may lead, plan, supervise, and check up on the circulation of promotional merchandise. In this role, travel may be required, as marketing executives often are required to attend trade shows to search for products, network, and meet new clients. Marketing executives also typically attend many meetings, a setting in which new marketing ideas, projects, or computer-software programs are discussed. These professionals also may become involved in testing campaigns, and they must have the ability to work with computer software to monitor the results of those campaigns and gauge client or consumer interest.

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Marketing Executive Tasks

  • Conduct and analyze market and competitive research.
  • Establishing goals, deliverables and results for marketing programs.
  • Design tangible sales materials and other resources to assist sales.
  • Develop press releases and publicity for each product.
  • Make sales pitches through traditional channels and also social media outlets.

Common Career Paths for Marketing Executive


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Marketing Executives often transition into Marketing Manager positions, for which compensation tends to be much higher. On average, Marketing Managers earn $60K per year.

Marketing Manager Job Listings

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Popular Skills for Marketing Executive


Survey takers who work as Marketing Executives report a focused set of job skills. Most notably, facility with Sales, Strategic Marketing, and Marketing Management are correlated to pay that is significantly above average, leading to increases of 49 percent, 4 percent, and 3 percent, respectively. Skills that seem to negatively impact pay include Social Media Marketing and Marketing Communications. Those proficient in Marketing Communications are, more often than not, also skilled in Marketing Management and Social Media Marketing.

Pay by Experience Level for Marketing Executive

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Those in the early stages of their career can expect to make around $41K; however, individuals with five to 10 years of experience bring in $54K on average — a distinctly larger sum. The average pay reported by folks with 10 to 20 years of experience is around $65K. Folks who claim more than 20 years of relevant experience actually report a comparatively lower median income of $61K.

Related Job Salaries

United States (change)

Experience Affects Marketing Executive Salaries


Late-Career
up arrow 26%


National Average
$48,000


Skills That Affect Marketing Executive Salaries

Sales
up arrow 49%

Strategic Marketing
up arrow 4%

Marketing Management
up arrow 3%

National Average
$48,000

Marketing Communications
up arrow 4%


Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 52 votes.

Gender

Female
64 %
Male
36 %

Years of Experience

Less than 1 year
5%
1-4 years
51%
5-9 years
20%
10-19 years
17%
20 years or more
7%

Common Health Benefits

medical benefits Medical: 78% dental benefits Dental: 61%
vision benefits Vision: 50% employee benefits None: 19%
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