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Marketing Executive Salary

Commissions comprise a big part of overall income for Marketing Executives. The median take-home amount in this area is around $47K, and on average, over a third of that final number comes from commissions. Career length is the biggest factor affecting pay for this group, followed by geography. Job satisfaction is high and work is enjoyable for most Marketing Executives. The majority of Marketing Executives (65 percent) who took the survey are women. A strong majority enjoy medical while the greater part get dental coverage. Vision coverage is also available to nearly one-half.

$30,158 - $85,951
(Median)
$30K
$48K
$86K
MEDIAN: $47,916
10%
50%
90%

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$9.66 - $22.92
(Median)
$9
$14
$23
MEDIAN: $13.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Salary
$30,158 - $85,951  
   
Bonus
$0.00 - $19,706  
Profit Sharing
$1,500 - $3,000  
Commission
$302.01 - $44,698  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,602 - $87,240  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 244
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$9.66 - $22.92  
   
Overtime
$14.50 - $30.97  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$0.00 - $19,706  
   
Commission
$302.01 - $44,698  
Profit Sharing
$1,500 - $3,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,602 - $87,240  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 45

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Job Description for Marketing Executive

A marketing executive may perform a number of different duties depending upon the specific needs of their organization. They may lead, plan, supervise, and check up on the circulation of promotional merchandise. In this role, travel may be required, as marketing executives often are required to attend trade shows to search for products, network, and meet new clients. Marketing executives also typically attend many meetings, a setting in which new marketing ideas, projects, or computer-software programs are discussed. These professionals also may become involved in testing campaigns, and they must have the ability to work with computer software to monitor the results of those campaigns and gauge client or consumer interest.

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Marketing Executive Tasks

  • Conduct and analyze market and competitive research.
  • Establishing goals, deliverables and results for marketing programs.
  • Design tangible sales materials and other resources to assist sales.
  • Develop press releases and publicity for each product.
  • Make sales pitches through traditional channels and also social media outlets.

Common Career Paths for Marketing Executive


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Marketing Executives often transition into Marketing Manager positions, for which compensation tends to be much higher. On average, Marketing Managers earn $60K per year.

Marketing Manager Job Listings

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Popular Skills for Marketing Executive


Marketing Executives report using a pretty varied skill set on the job. Most notably, facility with Sales, Strategic Marketing, and Marketing Management are correlated to pay that is significantly above average, leading to increases of 51 percent, 10 percent, and 5 percent, respectively. At the other end of the pay range are skills like Social Media Marketing and Marketing Communications. It is often found that people who know Marketing Communications are also skilled in Marketing Management and Social Media Marketing.

Pay by Experience Level for Marketing Executive

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Respondents with less than five years' experience take home $42K on average. In contrast, those who have been around for five to 10 years earn a noticeably higher average of $54K. Marketing Executives bring in $64K after working for 10 to 20 years. People who have worked for 20 years or more actually report earning less than people who are in the middle of their careers; the veterans take home a mere $61K by contrast.

Related Job Salaries

United States (change)

Experience Affects Marketing Executive Salaries


Late-Career
up arrow 28%


National Average
$47,000


Skills That Affect Marketing Executive Salaries

Sales
up arrow 51%



National Average
$47,000

Marketing Communications
up arrow 3%


Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 51 votes.

Gender

Female
65 %
Male
35 %

Years of Experience

Less than 1 year
6%
1-4 years
50%
5-9 years
21%
10-19 years
17%
20 years or more
7%

Common Health Benefits

medical benefits Medical: 78% dental benefits Dental: 61%
vision benefits Vision: 49% employee benefits None: 20%