Marketing Officer Salary

Pay for Marketing Officers in the United States sits in the ballpark of $48K per year. Marketing Officers survey participants are largely women, dominating at 62 percent. Medical benefits are awarded to a large number, and a majority earn dental coverage. Most Marketing Officers like their work and job satisfaction is high. The information for this snapshot was generated by responses to the PayScale salary survey.

$36,000 - $65,502
(Median)
$36K
$48K
$66K
MEDIAN: $48,122
10%
50%
90%

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$14.92 - $20.92
(Median)
$15
$19
$21
MEDIAN: $18.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$23K$46K$69K
Salary
$36,000 - $65,502  
   
Bonus
$0.00 - $10,155  
Profit Sharing
$3,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,844 - $66,435  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 112
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$14.92 - $20.92  
   
Overtime
$24.49 - $31.42  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$0.00 - $10,155  
   
Profit Sharing
$3,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,844 - $66,435  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 25
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Job Description for Marketing Officer

The job of a marketing officer is to assist in maintaining, establishing, and improving brand recognition. Some typical tasks performed by a marketing officer include developing brand strategies, working with team members to complete assignments, reviewing materials, leading task projects, and being a team member on task projects.

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Marketing Officer Tasks

  • Conduct and interprets market research for local market planning and goal setting.
  • Gather information to identify opportunities, present insights, conclusions and recommendations.
  • Plan and implement research gathering and information projects.
  • Develop corporate marketing plan and tactical marketing strategies.
  • Oversee and manage advertising and merchandising programs.

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Popular Skills for Marketing Officer


Typical Marketing Officers report a focused set of job skills. Most notably, skills in Social Media Marketing, Strategic Marketing, Marketing Communications, and Event Management are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include Graphic Design and Event Management. The majority of those who know Marketing Communications also know Event Management.

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Experience Affects Marketing Officer Salaries

Experienced
up arrow 19%

Mid-Career
up arrow 2%

National Average
$47,000

Entry-Level
up arrow 8%

Skills That Affect Marketing Officer Salaries

Social Media Marketing
up arrow 8%

Strategic Marketing
up arrow 1%

Marketing Communications
0%

National Average
$47,000

Event Management
up arrow 3%

Graphic Design
up arrow 7%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 34 votes.

Gender

Female
62 %
Male
38 %

Years of Experience

Less than 1 year
2%
1-4 years
44%
5-9 years
33%
10-19 years
18%
20 years or more
4%

Common Health Benefits

medical benefits
Medical: 86%
dental benefits
Dental: 69%
medical benefits
Vision: 58%
dental benefits
None: 13%
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