Marketing Officer Salary

Average Marketing Officers in the United States make around $49K annually. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. More than half of Marketing Officers (63 percent) survey participants are women. For the most part, Marketing Officers enjoy their work and report high levels of job satisfaction. The information for this snapshot was generated by responses to the PayScale salary survey.

$36,362 - $69,113
(Median)
$36K
$49K
$69K
MEDIAN: $48,916
10%
50%
90%

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$15.21 - $21.01
(Median)
$15
$19
$21
MEDIAN: $18.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Salary
$36,362 - $69,113  
   
Bonus
$0.00 - $19,653  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,762 - $69,260  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 96
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$12$24$36
Hourly Rate
$15.21 - $21.01  
   
Overtime
$22.51 - $31.39  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Bonus
$0.00 - $19,653  
   
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,762 - $69,260  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 22

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Job Description for Marketing Officer

The job of a marketing officer is to assist in maintaining, establishing, and improving brand recognition. Some typical tasks performed by a marketing officer include developing brand strategies, working with team members to complete assignments, reviewing materials, leading task projects, and being a team member on task projects.

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Marketing Officer Tasks

  • Conduct and interprets market research for local market planning and goal setting.
  • Gather information to identify opportunities, present insights, conclusions and recommendations.
  • Plan and implement research gathering and information projects.
  • Develop corporate marketing plan and tactical marketing strategies.
  • Oversee and manage advertising and merchandising programs.

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Survey takers who work as Marketing Officers report a focused set of job skills. Strategic Marketing and Marketing Communications are considered valuable skills and can increase employee pay. Experience with Marketing Communications is often linked with knowledge of Strategic Marketing.

Related Job Salaries

United States (change)

Experience Affects Marketing Officer Salaries

Experienced
up arrow 20%

Mid-Career
up arrow 2%

National Average
$48,000

Entry-Level
up arrow 10%

Skills That Affect Marketing Officer Salaries

Strategic Marketing
up arrow 3%

Marketing Communications
0%

National Average
$48,000

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 33 votes.

Gender

Female
63 %
Male
38 %

Years of Experience

Less than 1 year
2%
1-4 years
45%
5-9 years
31%
10-19 years
19%
20 years or more
4%

Common Health Benefits

medical benefits Medical: 86% dental benefits Dental: 72%
vision benefits Vision: 58% employee benefits None: 12%