Median pay for Marketing Representatives in the United States is around $45K per year. Final cash compensation to Marketing Representatives varies from around $26K to approximately $71K; choice pay grades include potential for bonuses and profit sharing as high as $15K and $6K, respectively. The most influential factor affecting pay for this group is experience level, though the particular city and the specific company have a (lesser) impact as well. Although around one in four lack health benefits of any kind, a fair number do enjoy medical insurance, and a majority get dental coverage, too. Job satisfaction is reported as high by the vast majority of workers. The majority of Marketing Representatives (61 percent) who took the survey are female. Participants in PayScale's salary questionnaire provided the particulars of this report.
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$30,258 - $70,522
$30K
$45K
$71K
MEDIAN: $45,031
10%
50%
90%

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$9.84 - $22.50
$9
$15
$23
MEDIAN: $14.82
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Salary
$30,258 - $70,522  
   
Bonus
$337.24 - $14,694  
Profit Sharing
$-0.50 - $6,362  
Commission
$0.00 - $16,922  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,608 - $71,176  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 442
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$9.84 - $22.50  
   
Overtime
$17.97 - $34.90  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$337.24 - $14,694  
   
Commission
$0.00 - $16,922  
Profit Sharing
$-0.50 - $6,362  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,608 - $71,176  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 174

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Marketing Representative

Marketing representatives are responsible for promoting products and services offered by their organization. To do this, the marketing representative must consult with relevant staff to develop a sales plan, identifying the geographic location of the sales campaign and targeting prospective customers. They are also responsible for keeping sales records and gathering other consumer feedback so plans' performance can be reviewed and adjustments can be made as needed. Another thing that marketing representatives handle is providing customer feedback to the company's management team, presenting consumer information in an easy-to-understand format. Marketing representatives must ensure that their company and its products and services are portrayed in a positive light. Additionally, they help find potential clients and develop positive relationships with those individuals, including through responding to questions, criticisms, and demands.

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Marketing Representative Tasks

  • Drive brand awareness and increase market share.
  • Distribute sales, training and marketing literature and collateral.
  • Conduct training as needed to support sales efforts of retail teams.
  • Establish, retain and grow strong relationships with customers.

Common Career Paths for Marketing Representative


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For Marketing Representatives, progressing to a Marketing Director role may result in a significant raise. On average, a Marketing Director can earn $80K annually. Typical career progression for a Marketing Representative involves becoming a Marketing Manager or a Marketing Specialist, roles that pay $19K more and $3K more on average.

Marketing Representative Job Listings

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Popular Employer Salaries for Marketing Representative


With a median salary of $35K, Servpro Industries, Inc. provides Marketing Representatives with the lowest pay in their field; moreover, earnings are capped at only $45K, limiting employee salary growth.

Popular Skills for Marketing Representative


Marketing Representatives report using a deep pool of skills on the job. Lucky workers who know Account Sales can expect a significant pay bump, scoring salaries 65 percent above average. Marketing Management and Insurance are also correlated to pay that is above average, with increases between 45 percent and 65 percent. At the other end of the pay range are skills like Social Media Marketing, Adobe Photoshop, and Email Marketing. For most people, competency in Microsoft Excel indicates knowledge of Direct Marketing. Those proficient in Microsoft Office are, more often than not, also skilled in Sales and Direct Marketing.

Pay by Experience Level for Marketing Representative

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Marketing Representatives generally obtain higher compensation for more plentiful past experience. Although individuals who have less than five years' experience earn $39K on average, people with five to 10 years benefit from a notably larger average of $50K. For Marketing Representatives, 10 to 20 years of experience on the job amounts to an average salary of $56K. Seasoned veterans with 20 years under their belts enjoy a median income of $67K.

Pay Difference by Location

National Average: $41,995

Larger city markers indicate a job is popular in that location.

With a pay rate for Marketing Representatives that is 47 percent greater than the national average, Dallas offers a comfortable salary for those in this profession. Marketing Representatives will also find cushy salaries in Atlanta (+32 percent), Richmond (+26 percent), Irvine (+26 percent), and Miami (+26 percent). Denver ranks last in the field for pay, reporting salaries 7 percent below the national average.

Marketing Representative Reviews

Q: What is it like working as a Marketing Representative?

Marketing Representative in Columbus:
"Office morale is low, stress level high, management is awful."
Pros: Work in different areas like promotions, store, administrative work, and events, co workers are nice, work is fun if we get the chance to enjoy ourselves, hours can be good at times.
Cons: Management doesn't care, morale is low, stress level is high, don't receive any recognition from management, supervisor doesn't help or know what he is doing, scheduling is horrible, have been told by management that they would get rid of parts of my job if they could but they won't, bosses always ask us if we need help when we don't need it but are never found when we actually need help, 90% of the job is boring because management wont let us enjoy our job while were working it has to be work or play not both, Management has the "good to be king" mentality, the reps are the last know about everything, we learn stuff from other departments, store is empty most of the time, supervisor cares about other jobs that are not his, seems like they want us to quit, it seems like management lies to us most of the time, will invite other departments to our department party but don't invite the reps, gives new employees the weekend off but wont give employees with more seniority the weekend off,

Marketing Representative in New York:
"Great environment with limited opportunity."
Pros: Great environment, people, flexible schedule when needed. I have the ability to be creative in how I plan and coordinate events and trainings. For institutions that I work with. It works well with my religion as the hours are flexible and I can have time on Fridays to prepare for the Sabbath. I get to learn from many different people from around the globe about photography and lighting etc, experimenting with equipment- a lot of hands on time. My direct manager is great.
Cons: No room for growth, mostly lateral. I get pulled to hand out flyers at trade shows which is below my skill set because they are short handed on staff. I am also limited in how I can engage with administrations that I do because of certain rules. The travel schedule for the trade shows can be rough 9 hour days standing on my feet with only a 20 minute break while being monitored and criticized if not smiling at any given point. Upper management has little to no involvement with employees beneath unless there is a concern or a need- they do not engage at all.

Marketing Representative in Corona:
"Marketing Representative."
Pros: Interacting with people, being busy, having my work valued, being able to provide usable input, growth potential.
Cons: It is busy and sometimes unpredictable. Evening events can pose a challenge with family.

Related Job Salaries

Key Stats for Marketing Representative

Gender

Female
61 %
Male
39 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 90 votes.
045
Less than 1 year
11%
1-4 years
46%
5-9 years
20%
10-19 years
17%
20 years or more
6%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Marketing Representative Salaries




National Average
$42,000


Skills That Affect Marketing Representative Salaries

Account Sales
up arrow 65%

Insurance
up arrow 45%

Marketing Management
up arrow 45%

Adobe InDesign
up arrow 21%

up arrow 8%




Direct Marketing
0%

National Average
$42,000





Adobe Photoshop
up arrow 8%


Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 90 votes.

Gender

Female
61 %
Male
39 %

Years of Experience

Less than 1 year
11%
1-4 years
46%
5-9 years
20%
10-19 years
17%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 72%
dental benefits
Dental: 60%
vision benefits
Vision: 48%
dental benefits
None: 25%
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