Marketing Representative Salary

Pay for Marketing Representatives in the United States sits in the ballpark of $46K annually. The final incomes of Marketing Representatives generally vary between $26K and $72K; higher pay grades include potential for bonuses, profit sharing, and commissions as high as $12K, $8K, and $17K, respectively. While geography and the specific company impact pay for this group, career length is the most influential factor. Most Marketing Representatives report high levels of job satisfaction. Female Marketing Representatives are more common than men among those who completed the survey; more than half (62 percent) are women. Some workers in this field — about a fourth — are not awarded benefits. Medical coverage is reported by a strong majority and dental plans are enjoyed by the greater part. The numbers in this rundown were provided by PayScale's salary survey participants.
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$30,886 - $71,138
$31K
$46K
$71K
MEDIAN: $45,953
10%
50%
90%

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$9.84 - $23.77
$9
$15
$24
MEDIAN: $14.73
10%
50%
90%

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$0$72K
Salary $30,886 - $71,138
Bonus $357.45 - $12,347
Profit Sharing $96.96 - $8,243
Commission $0.00 - $16,726
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,854 - $72,107
  • Country: United States
  • Currency: USD
  • Updated: 25 Jul 2017
  • Individuals Reporting: 412
Hourly Data $0$36
Hourly Rate $9.84 - $23.77
Hourly Tips $2.50
Overtime $18.00 - $36.00
Annual Data $0$72K
Bonus $357.45 - $12,347
Commission $0.00 - $16,726
Profit Sharing $96.96 - $8,243
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,854 - $72,107
  • Country: United States
  • Currency: USD
  • Updated: 25 Jul 2017
  • Individuals Reporting: 159

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Marketing Representative

Marketing representatives are responsible for promoting products and services offered by their organization. To do this, the marketing representative must consult with relevant staff to develop a sales plan, identifying the geographic location of the sales campaign and targeting prospective customers. They are also responsible for keeping sales records and gathering other consumer feedback so plans' performance can be reviewed and adjustments can be made as needed. Another thing that marketing representatives handle is providing customer feedback to the company's management team, presenting consumer information in an easy-to-understand format. Marketing representatives must ensure that their company and its products and services are portrayed in a positive light. Additionally, they help find potential clients and develop positive relationships with those individuals, including through responding to questions, criticisms, and demands.

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Marketing Representative Tasks

  • Drive brand awareness and increase market share.
  • Distribute sales, training and marketing literature and collateral.
  • Conduct training as needed to support sales efforts of retail teams.
  • Establish, retain and grow strong relationships with customers.

Common Career Paths for Marketing Representative


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Marketing Representatives' salaries may rise greatly for those who assume a higher-end position such as a Marketing Director. The average Marketing Director brings home $80K per year. It is quite typical for Marketing Representatives to transition into roles as Marketing Managers or Marketing Specialists, where reported median earnings are $18K and $2K higher per year.

Marketing Representative Job Listings

Popular Employer Salaries for Marketing Representative


Servpro Industries, Inc. offers the least money; the median income there is just $35K. The pay range is also pretty narrow, as compensation generally sits between $26K and $45K.

Popular Skills for Marketing Representative


Marketing Representatives seem to require a rather large skill set. Most notably, facility with Account Sales, Marketing Management, and Insurance are correlated to pay that is significantly above average, leading to increases of 61 percent, 42 percent, and 20 percent, respectively. Skills that seem to negatively impact pay include Social Media Marketing, Adobe Photoshop, and Email Marketing. Most people skilled in Microsoft Office are similarly competent in Sales and Direct Marketing. Most people experienced in Microsoft Excel also know Direct Marketing.

Pay by Experience Level for Marketing Representative

Pay by Experience for a Marketing Representative has a positive trend. An entry-level Marketing Representative with less than 5 years of experience can expect to earn an average total compensation of $39,000 based on 384 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Representative with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $50,000 based on 152 salaries. An experienced Marketing Representative which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $56,000 based on 118 salaries. A Marketing Representative with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $67,000 based on 38 salaries.

Pay Difference by Location

National Average: $42,867

Larger city markers indicate a job is popular in that location.

Dallas is home to an above-average pay rate for Marketing Representatives, 43 percent higher than the national average. Marketing Representatives can also look forward to large paychecks in cities like Atlanta (+27 percent), Richmond (+24 percent), Irvine (+24 percent), and Miami (+23 percent). With compensation 9 percent below the national average, Denver is not known for hefty paychecks and actually represents the lowest-paying market.

Marketing Representative Reviews

Q: What is it like working as a Marketing Representative?

Marketing Representative in Columbus:
"Office morale is low, stress level high, management is awful."
Pros: Work in different areas like promotions, store, administrative work, and events, co workers are nice, work is fun if we get the chance to enjoy ourselves, hours can be good at times.
Cons: Management doesn't care, morale is low, stress level is high, don't receive any recognition from management, supervisor doesn't help or know what he is doing, scheduling is horrible, have been told by management that they would get rid of parts of my job if they could but they won't, bosses always ask us if we need help when we don't need it but are never found when we actually need help, 90% of the job is boring because management wont let us enjoy our job while were working it has to be work or play not both, Management has the "good to be king" mentality, the reps are the last know about everything, we learn stuff from other departments, store is empty most of the time, supervisor cares about other jobs that are not his, seems like they want us to quit, it seems like management lies to us most of the time, will invite other departments to our department party but don't invite the reps, gives new employees the weekend off but wont give employees with more seniority the weekend off,

Marketing Representative in New York:
"Great environment with limited opportunity."
Pros: Great environment, people, flexible schedule when needed. I have the ability to be creative in how I plan and coordinate events and trainings. For institutions that I work with. It works well with my religion as the hours are flexible and I can have time on Fridays to prepare for the Sabbath. I get to learn from many different people from around the globe about photography and lighting etc, experimenting with equipment- a lot of hands on time. My direct manager is great.
Cons: No room for growth, mostly lateral. I get pulled to hand out flyers at trade shows which is below my skill set because they are short handed on staff. I am also limited in how I can engage with administrations that I do because of certain rules. The travel schedule for the trade shows can be rough 9 hour days standing on my feet with only a 20 minute break while being monitored and criticized if not smiling at any given point. Upper management has little to no involvement with employees beneath unless there is a concern or a need- they do not engage at all.

Marketing Representative in Corona:
"Marketing Representative."
Pros: Interacting with people, being busy, having my work valued, being able to provide usable input, growth potential.
Cons: It is busy and sometimes unpredictable. Evening events can pose a challenge with family.

Related Job Salaries

Key Stats for Marketing Representative

Gender

Female
62 %
Male
38 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 94 votes.
Less than 1 year
12%
1-4 years
47%
5-9 years
20%
10-19 years
15%
20 years or more
7%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Marketing Representative Salaries

▲56%

▲30%

▲16%

National Average
$43,000

▼10%

Skills That Affect Marketing Representative Salaries

Account Sales
▲61%

Marketing Management
▲42%

▲20%

Customer Relationship Management (CRM)
▲20%

▲7%



▲2%

National Average
$43,000








Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 94 votes.

Gender

Female
62 %
Male
38 %

Years of Experience

Less than 1 year
12%
1-4 years
47%
5-9 years
20%
10-19 years
15%
20 years or more
7%

Common Health Benefits

medical benefits
Medical: 72%
dental benefits
Dental: 62%
vision benefits
Vision: 50%
no benefits
None: 25%
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