Median pay for Marketing Representatives in the United States is around $45K annually. Total cash compensation to Marketing Representatives approaches anywhere from $26K on the lower end to $71K on the higher end; in exceptional cases, this can include more than $15K from bonuses and upwards of $7K from profit sharing. While geography and the individual firm impact pay for this group, experience level is the most influential factor. The majority of Marketing Representatives claim high levels of job satisfaction. Not all workers are lucky enough to have benefits; in fact, roughly a fourth are without coverage. Medical insurance is claimed by a strong majority and dental insurance is reported by more than half. The information for this snapshot was generated by responses to the PayScale salary survey.
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$30,295 - $70,591
(Median)
$30K
$45K
$71K
MEDIAN: $45,046
10%
50%
90%

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$9.85 - $21.65
(Median)
$9
$15
$22
MEDIAN: $14.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Salary
$30,295 - $70,591  
   
Bonus
$297.99 - $14,530  
Profit Sharing
$-0.49 - $6,544  
Commission
$0.00 - $16,333  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,602 - $71,011  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 443
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$9.85 - $21.65  
   
Overtime
$17.72 - $34.80  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$297.99 - $14,530  
   
Commission
$0.00 - $16,333  
Profit Sharing
$-0.49 - $6,544  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,602 - $71,011  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 168
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Job Description for Marketing Representative

Marketing representatives are responsible for promoting products and services offered by their organization. To do this, the marketing representative must consult with relevant staff to develop a sales plan, identifying the geographic location of the sales campaign and targeting prospective customers. They are also responsible for keeping sales records and gathering other consumer feedback so plans' performance can be reviewed and adjustments can be made as needed. Another thing that marketing representatives handle is providing customer feedback to the company's management team, presenting consumer information in an easy-to-understand format. Marketing representatives must ensure that their company and its products and services are portrayed in a positive light. Additionally, they help find potential clients and develop positive relationships with those individuals, including through responding to questions, criticisms, and demands.

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Marketing Representative Tasks

  • Conduct training as needed to support sales efforts of retail teams.
  • Establish, retain and grow strong relationships with customers.
  • Drive brand awareness and increase market share.
  • Distribute sales, training and marketing literature and collateral.

Common Career Paths for Marketing Representative


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As Marketing Representatives transition into upper-level roles such as Marketing Director, they may see a strong upturn in salary. Marketing Directors earn $80K on average per year. Typical career progression for a Marketing Representative involves becoming a Marketing Manager or a Marketing Specialist, roles that pay $18K more and $3K more on average.

Marketing Representative Job Listings

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Popular Employer Salaries for Marketing Representative


The consistently lowest paying firm on the list is Servpro Industries, Inc., where the median salary is just $35K. However, employees at the top of the pay scale do tend to do well, earning around $45K.

Popular Skills for Marketing Representative


Marketing Representatives report using a deep pool of skills on the job. Most notably, facility with Account Sales, Customer Relationship Management (CRM), and Marketing Management are correlated to pay that is significantly above average, leading to increases of 64 percent, 47 percent, and 45 percent, respectively. Skills that seem to negatively impact pay include Social Media Marketing, Adobe Photoshop, and Email Marketing. Most people familiar with Microsoft Office also know Sales and Direct Marketing. Most people familiar with Microsoft Excel also know Direct Marketing.

Pay by Experience Level for Marketing Representative

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Marketing Representatives who reported more years of relevant experience also reported higher earnings. Salaries of relatively inexperienced workers fall in the neighborhood of $38K, but folks who have racked up five to 10 years see a notably higher median of $49K. Marketing Representatives with one to two decades of relevant experience report an average salary of approximately $56K. Marketing Representatives who have spent more than 20 years on the job report earning a significantly higher median of $69K.

Pay Difference by Location

National Average: $42,114

Larger city markers indicate a job is popular in that location.

For Marketing Representatives, Denver provides a pay rate that is 52 percent greater than the national average. Marketing Representatives can also look forward to large paychecks in cities like Dallas (+50 percent), Atlanta (+29 percent), Irvine (+26 percent), and New York (+26 percent). The smallest paychecks in the market, 13 percent south of the national average, can be found in Cleveland.

Marketing Representative Reviews

What is it like working as a Marketing Representative?

Marketing Representative in Columbus:
"Office morale is low, stress level high, management is awful."
Pros: Work in different areas like promotions, store, administrative work, and events, co workers are nice, work is fun if we get the chance to enjoy ourselves, hours can be good at times.
Cons: Management doesn't care, morale is low, stress level is high, don't receive any recognition from management, supervisor doesn't help or know what he is doing, scheduling is horrible, have been told by management that they would get rid of parts of my job if they could but they won't, bosses always ask us if we need help when we don't need it but are never found when we actually need help, 90% of the job is boring because management wont let us enjoy our job while were working it has to be work or play not both, Management has the "good to be king" mentality, the reps are the last know about everything, we learn stuff from other departments, store is empty most of the time, supervisor cares about other jobs that are not his, seems like they want us to quit, it seems like management lies to us most of the time, will invite other departments to our department party but don't invite the reps, gives new employees the weekend off but wont give employees with more seniority the weekend off,

Marketing Representative in New York:
"Great environment with limited opportunity."
Pros: Great environment, people, flexible schedule when needed. I have the ability to be creative in how I plan and coordinate events and trainings. For institutions that I work with. It works well with my religion as the hours are flexible and I can have time on Fridays to prepare for the Sabbath. I get to learn from many different people from around the globe about photography and lighting etc, experimenting with equipment- a lot of hands on time. My direct manager is great.
Cons: No room for growth, mostly lateral. I get pulled to hand out flyers at trade shows which is below my skill set because they are short handed on staff. I am also limited in how I can engage with administrations that I do because of certain rules. The travel schedule for the trade shows can be rough 9 hour days standing on my feet with only a 20 minute break while being monitored and criticized if not smiling at any given point. Upper management has little to no involvement with employees beneath unless there is a concern or a need- they do not engage at all.

Marketing Representative in Corona:
"Marketing Representative."
Pros: Interacting with people, being busy, having my work valued, being able to provide usable input, growth potential.
Cons: It is busy and sometimes unpredictable. Evening events can pose a challenge with family.

Related Job Salaries

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Experience Affects Marketing Representative Salaries




National Average
$42,000


Skills That Affect Marketing Representative Salaries

Account Sales
up arrow 64%

Customer Relationship Management (CRM)
up arrow 47%

Marketing Management
up arrow 45%

Insurance
up arrow 30%

up arrow 8%


Powerpoint
up arrow 2%

Marketing Communications
up arrow 1%

National Average
$42,000

Direct Marketing
up arrow 1%

Microsoft Excel
up arrow 2%

Microsoft Office
up arrow 3%



Adobe Photoshop
up arrow 9%


Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 80 votes.

Gender

Female
59 %
Male
41 %

Years of Experience

Less than 1 year
11%
1-4 years
44%
5-9 years
20%
10-19 years
19%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 73%
dental benefits
Dental: 61%
medical benefits
Vision: 48%
dental benefits
None: 25%
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