Marketing Supervisor Salary
Average Marketing Supervisors in the United States make around $51K annually. Location is the biggest factor affecting pay for this group, followed by years of experience. The majority of workers are highly satisfied with their job. Medical benefits are awarded to most, and a strong majority earn dental coverage. The figures in this rundown are based on the results of PayScale's salary questionnaire.
|Salary||$38,780 - $73,631|
|Bonus||$251.68 - $8,357|
|Total Pay (|
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).)
|$31,633 - $76,577|
|Hourly Rate||$10.07 - $29.72|
|Bonus||$251.68 - $8,357|
|Total Pay (||$31,633 - $76,577|
Job Description for Marketing Supervisor
The marketing supervisor generally oversees a team of marketers, developing marketing plans and methods to carry out these plans. These plans should be within the budget requirements established by the marketing supervisor or another manager within the company; they may be a combination of in-person, phone, web promotion, and other strategies. The marketing supervisor must continuously analyze marketing plans' progress, making improvements as necessary. Additionally, they may be responsible with coming up with targets that the marketing team needs to achieve.Read More...
The marketing manager is also in charge of hiring new employees to be a part of the marketing team, conducting continuous research into changes in the marketplace, and developing incentives and commissions for the marketers if they are to reach certain goals. Another part of the job might be developing relationships with sponsors, if applicable.
This job generally require a minimum of a bachelor’s degree, though some positions allow experience in place of the desired degree. Though supervisory experience may not be required, experience in the marketing field is essential. This is generally a full-time job that may be performed at an office or through telework. This job generally takes place indoors in an office setting during regular business hours, though overtime may occasionally be needed depending on the needs of the company.
Marketing Supervisor Tasks
- Supervise market research studies and analyze their findings.
- Use survey results to create a marketing campaign based on regional preferences and buying habits.
- Forecast and track marketing and sales trends, analyzing collected data.
- Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
- Supervise and give technical direction to design staff.
Popular Skills for Marketing Supervisor
Marketing Supervisors report using a deep pool of skills on the job. Most notably, skills in Strategic Marketing, Marketing Communications, Marketing Management, and Microsoft Excel are correlated to pay that is above average. Skills that seem to negatively impact pay include Graphic Design, Advertising, and Marketing Administration. It is often found that people who know Marketing Communications are also skilled in Web Marketing and Advertising.
Pay by Experience Level for Marketing Supervisor
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Experience does not seem to be a strong driver of pay increase in this role. Workers in their first five years can expect to earn $47K, but people who have been around for five to 10 years earn a noticeably bigger sum of $57K. On average, Marketing Supervisors make $58K following one to two decades on the job. After two decades in the workforce, the average Marketing Supervisor generally earns more than ever; median pay for this group is estimated at $60K.
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Key Stats for Marketing Supervisor
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