A media coordinator is in charge of creating media such as commercials, digital marketing, and website to educate the public on their company and its products and/or services. This may be a leadership position in which the coordinator is in charge of organizing and delegating tasks. Tasks performed by the media coordinator may include creating marketing materials to build and retain their company's customer base, researching media opportunities and technology, and ensuring the media developed is effective and fits the needs of its target audience and stakeholders.
Media Coordinator Tasks
Respond to media requests and disseminate information to appropriate channels.
Maintain customer, vendor, or ad accounts, including contracts and communications with sales representatives.
Write, update, and maintain all sales materials from websites to paper documentation.
Maintain media calendar, and include travel and meetings.