Media Coordinator Salary
Pay for Media Coordinators in the United States is very modest at just $38K annually. Career length is the biggest factor affecting pay for this group, followed by geography. For the most part, Media Coordinators enjoy their work and report high levels of job satisfaction. More than half of Media Coordinators (63 percent) survey participants are women. Medical benefits are awarded to most, and a strong majority earn dental coverage. The data for this synopsis comes from respondents who took the PayScale salary survey.
Job Description for Media Coordinator
A media coordinator is in charge of creating media such as commercials, digital marketing, and website to educate the public on their company and its products and/or services. This may be a leadership position in which the coordinator is in charge of organizing and delegating tasks. Tasks performed by the media coordinator may include creating marketing materials to build and retain their company's customer base, researching media opportunities and technology, and ensuring the media developed is effective and fits the needs of its target audience and stakeholders.Read More...
When the company is large enough to create commercials, the media coordinator may be in charge of creating scripts and coordinating with relevant parties to produce these advertisements. Media coordinators must follow all company guidelines and meet any applicable deadlines; additionally, they must ensure their projects fit within designated budgets. Recordkeeping is essential in this job, as expenses, equipment used, and other pertinent information related to media creation must be logged.
Generally a bachelor's degree and relevant experience are required for this role. Advanced computer skills are often necessary, as the media coordinator might be tasked with a hands-on role in creating commercials and other media. They might also have to be familiar with analytics to examine their media products' effectiveness.
Media Coordinator Tasks
- Respond to media requests and disseminate information to appropriate channels.
- Maintain customer, vendor, or ad accounts, including contracts and communications with sales representatives.
- Write, update, and maintain all sales materials from websites to paper documentation.
- Maintain media calendar, and include travel and meetings.
Media Coordinator Job Listings
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Popular Skills for Media Coordinator
Media Coordinators report using a pretty varied skill set on the job. Most notably, skills in Project Management, Content Management, Media Management, and Media / Public Relations are correlated to pay that is above average. Skills that pay less than market rate include Graphic Design, Advertising, and Marketing Communications. For most people, competency in Media / Public Relations indicates knowledge of Media Management and Video Editing.
Pay by Experience Level for Media Coordinator
Median of all compensation (including tips, bonus, and overtime) by years of experience.
The average inexperienced worker's salary is approximately $37K, and people with five to 10 years of experience bring in more at around $41K on average. Media Coordinators bring in $41K after working for 10 to 20 years. Average wages for folks with more than 20 years of experience come out to around $53K.