Media Planner Salary

The average salary for a Media Planner is $45,449 per year. Most people move on to other jobs if they have more than 10 years' experience in this career. For the first five to ten years in this position, pay increases somewhat, but any additional experience does not have a big effect on pay.

$34,269 - $59,667

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$13.79 - $30.91

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$21K$42K$63K
Salary
$34,269 - $59,667  
   
Bonus
$0.00 - $4,131  
Profit Sharing
$254.34 - $4,374  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$34,037 - $60,257  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 380
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$13.79 - $30.91  
   
Overtime
$24.57 - $33.57  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$0.00 - $4,131  
   
Profit Sharing
$254.34 - $4,374  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$34,037 - $60,257  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 15
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Job Description for Media Planner

A media planner works within the marketing or advertising department of a company. They help publicize and coordinate message delivery through a variety of platforms to highlight new offerings, updates, changes, or other important information an organization wishes to reach the highest number of interested parties.

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Media Planner Tasks

  • Interact with internal and external partners to evaluate, maintain, and implement media plans.
  • Analyze post-campaign results and present refinements.
  • Develop media plan options based on the company's objectives.

Common Career Paths for Media Planner


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Media Planner Job Listings

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Popular Skills for Media Planner

Pay Difference by Location

Media Planner Reviews

What is it like working as a Media Planner?

Media Planner in Chicago:
"The Good and The Bad."
Pros: Strategic thinking, opportunities for advancement, corporate culture, great coworkers, appreciating for doing a good job, flexible atmosphere, full service agency, fantastic management.
Cons: Lots of deadlines which create stress/pressure, very "immediate action required" industry, only 1 client, not a lot of room for creative thinking (because of client, not the agency).

Media Planner in New York:
"Media Planner overview."
Pros: Corporate culture, work flexibility, office conditions, stress level, perks, the management. Office Space.
Cons: Long hours, sometimes need to take work home.

Related Job Salaries

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Experience Affects Media Planner Salaries


Experienced
up arrow 10%

National Average
$46,000


Skills That Affect Media Planner Salaries

Online Marketing
up arrow 7%

Advertising
up arrow 4%

Budget Management
up arrow 4%

Media Management
up arrow 3%

Strategic Planning
up arrow 1%

National Average
$46,000

Market Research
up arrow 2%

Media Buying
up arrow 2%

Social Media Marketing
up arrow 3%

Media / Public Relations
up arrow 3%

Data Analysis
up arrow 16%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 91 votes.

Gender

Female
65 %
Male
35 %

Years of Experience

Less than 1 year
3%
1-4 years
82%
5-9 years
12%
10-19 years
2%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 90% dental benefits Dental: 81%
vision benefits Vision: 66% employee benefits None: 8%
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