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Media Planner Salary

The average salary for a Media Planner is $44,839 per year. Most people move on to other jobs if they have more than 10 years' experience in this career. For the first five to ten years in this position, pay increases sharply, but any additional experience does not have a big effect on pay.
$33,883 - $58,884
(Median)
34K
45K
51K
59K
MEDIAN: $44,839
10%
50%
75%
90%

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$13.84 - $29.80
(Median)
14
18
26
30
MEDIAN: $18.00
10%
50%
75%
90%

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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Salary
$33,883 - $58,884  
   
Bonus
$0.00 - $4,826  
Profit Sharing
$250.00 - $4,422  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,713 - $59,506  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 346
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$12$24$36
Hourly Rate
$13.84 - $29.80  
   
Overtime
$21.25 - $33.57  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Bonus
$0.00 - $4,826  
   
Profit Sharing
$250.00 - $4,422  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,713 - $59,506  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 10
United States (change)

Job Description for Media Planner

A media planner works within the marketing or advertising department of a company. They help publicize and coordinate message delivery through a variety of platforms to highlight new offerings, updates, changes, or other important information an organization wishes to reach the highest number of interested parties.

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Media Planner Tasks

  • Interact with internal and external partners to evaluate, maintain, and implement media plans.
  • Analyze post-campaign results and present refinements.
  • Develop media plan options based on the company's objectives.

Common Career Paths for Media Planner


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Media Planner Job Listings

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Popular Skills for Media Planner

Pay Difference by Location

Related Job Salaries

Experience Affects Media Planner Salaries

Experienced
up arrow 22%


National Average
$45,000


Skills That Affect Media Planner Salaries

Online Marketing
up arrow 8%


Budget Management
up arrow 5%

Media Management
up arrow 2%

Strategic Planning
up arrow 1%

Media Buying
0%

National Average
$45,000

Market Research
up arrow 1%

Media / Public Relations
up arrow 2%

Social Media Marketing
up arrow 2%

Data Analysis
up arrow 15%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 99 votes.

Gender

Female
69 %
Male
31 %

Years of Experience

Less than 1 year
3%
1-4 years
81%
5-9 years
13%
10-19 years
3%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 91% dental benefits Dental: 82%
vision benefits Vision: 65% employee benefits None: 7%