The average Media Specialist in the United States can expect to rake in roughly $42K annually. Geography is the biggest factor affecting pay for this group, followed by experience level. For the most part, Media Specialists enjoy their work and report high levels of job satisfaction. Women Media Specialists who took the survey just slightly outnumber men. Medical benefits are awarded to most, and a majority earn dental coverage. Participants in PayScale's salary questionnaire provided the particulars of this report.
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$31,505 - $63,397
(Median)
$32K
$42K
$63K
MEDIAN: $42,422
10%
50%
90%

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$10.98 - $27.99
(Median)
$11
$16
$28
MEDIAN: $16.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$22K$44K$66K
Salary
$31,505 - $63,397  
   
Bonus
$204.26 - $9,933  
Profit Sharing
$1,750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,237 - $62,128  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 166
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$16$32$48
Hourly Rate
$10.98 - $27.99  
   
Overtime
$16.89 - $46.23  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$32K$64K$96K
Bonus
$204.26 - $9,933  
   
Profit Sharing
$1,750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,237 - $62,128  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 70

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United States (change)

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Job Description for Media Specialist

Media specialists create audio, video, and other media content for their organization; this may include 2-D and 3-D computer graphics and animation, photography, and film/video productions. Media specialists are most commonly employed in the advertising and entertainment industries, and their job responsibilities may vary slightly depending on the employer.

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Media Specialist Tasks

  • Coordinate media campaign.
  • Design and distribute multimedia content to promote brand's product or services.
  • Evaluate media effectiveness by tracking and analyzing key metrics.
  • Collaborate with other teams to align marketing and product efforts.

Common Career Paths for Media Specialist


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For Media Specialists, career advancements do not tend to correlate with a rise in salary. On average, lower-level Media Specialists earn similar salaries to those in higher-end positions like School Library Media Specialist.

Public Relations (PR) Specialist Job Listings

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Popular Skills for Media Specialist


Media Specialists seem to require a rather large skill set. Most notably, skills in Audiovisual Hardware, Information Technology Support, Web Content Management, and Web Design are correlated to pay that is above average, with boosts between 8 percent and 20 percent. Skills that are correlated to lower pay, on the other hand, include Adobe InDesign, Social Media Marketing, and Adobe Photoshop. Those proficient in Media / Public Relations are, more often than not, also skilled in Social Media Marketing and Graphic Design. Most people skilled in Video Editing are similarly competent in Graphic Design and Social Media Marketing.

Pay by Experience Level for Media Specialist

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience and pay tend to be weakly linked for Media Specialists — those with more experience do not necessarily bring in higher earnings. The average inexperienced worker earns $39K, and someone who has worked for five to 10 years can expect a bigger median salary of $43K. On average, Media Specialists make $45K following one to two decades on the job. Survey participants who have spent more than 20 years on the job report a predictably higher median income of $54K, demonstrating that compensation is roughly commensurate with experience in the end.

Related Job Salaries

Location:
Years in Fields/Career:
United States (change)

Experience Affects Media Specialist Salaries




National Average
$41,000


Skills That Affect Media Specialist Salaries

Audiovisual Hardware
up arrow 20%

Information Technology (IT) Support
up arrow 10%

Web Content Management
up arrow 8%

Web Design
up arrow 4%

Media Management
up arrow 1%

Video Editing
0%

National Average
$41,000

Media / Public Relations
up arrow 2%


Adobe Photoshop
up arrow 13%


Adobe InDesign
up arrow 14%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 32 votes.

Gender

Female
53 %
Male
47 %

Years of Experience

Less than 1 year
3%
1-4 years
44%
5-9 years
22%
10-19 years
24%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 80%
dental benefits
Dental: 68%
medical benefits
Vision: 53%
dental benefits
None: 17%
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