National sales manager recognize and understand what is required to run a business. The managers can communicate these requirements clearly and effectively to their fellow employees and managerial staff members.
National sales managers know how to highlight key customer accounts and how to maintain consistent contact with key markets while incorporating sales strategies. National sales managers set objectives, goals and plans for targeted revenue generation for their teams and see to it that they are carried out in due time. They also generally oversee their company's myriad sales teams to ensure that they are all aligned with the company's vision and goals. It is also the manager's responsibility to meet annual, monthly and weekly sales goals.
National sales managers should be skilled in written and verbal communication abilities in addition to having excellent phone skills. This is necessary because national sales managers maintain relationships with account holders and are also expected to secure new accounts for their company. National sales managers should be personable, understanding, fully informed about the sales they are in charge of and supportive of both the company and the customer.
The position of national sales manager can be obtained by long-time employees who move up within a company. These positions can also be filled by those who possess bachelor's degrees and master's degrees in business, business administration or in marketing. It isn't a bad idea either to have a high level of expertise in computer skills as advertising, online meetings and sales promotions are often conducted online.
National Sales Manager Tasks
Ensure execution of the developed sales strategies, objectives, goals and targeted revenue generation.
Manage key or specific customer accounts.
Maintain business relationships with accounts and develop new opportunities.
Maintain contact with key markets by visiting and investigating the operations and local conditions.
Provide customer service to assigned customer accounts; understanding business requirements.