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Online Marketing Director Salary

The average pay for an Online Marketing Director is $99,712 per year. A skill in Web Content Management is associated with high pay for this job. People in this job generally don't have more than 20 years' experience.

$50,187 - $144,739
(Median)
$50K
$100K
$140K
MEDIAN: $99,711
10%
50%
90%

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$11.74 - $55.55
(Median)
$12
$20
$56
MEDIAN: $19.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Salary
$50,187 - $144,739  
   
Bonus
$0.00 - $27,544  
Profit Sharing
$983 - $20,226  
Commission
$2,948 - $35,608  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$48,911 - $162,175  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 509
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30$60$90
Hourly Rate
$11.74 - $55.55  
   
Overtime
$0.75 - $45.93  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Bonus
$0.00 - $27,544  
   
Commission
$2,948 - $35,608  
Profit Sharing
$983 - $20,226  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$48,911 - $162,175  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 16

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Job Description for Online Marketing Director

Online marketing directors work for large companies looking to increase their exposure to customers online. Tasks performed by these directors include designing the current campaign strategy, collaborating with other teams in meetings, and managing a team that will follow their lead on various campaigns. Online marketing directors must continuously research the market to maintain an up-to-date knowledge of industry best practices. While ad campaigns are in progress, online marketing directors must measure the success of the campaign and make adjustments as needed. They must continuously identify and implement strategies that maximize online traffic and exposure.

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Online Marketing Director Tasks

  • Plan and set website direction, coordinate the website towards achievement of organizational objectives.
  • Direct and implement service goals to provide online customer growth.
  • Direct the development of internet marketing strategies.

Internet Marketing Director Job Listings

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Popular Skills for Online Marketing Director

Pay by Experience Level for Online Marketing Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference by Location

Related Job Salaries

United States (change)

Experience Affects Online Marketing Director Salaries



National Average
$104,000



Skills That Affect Online Marketing Director Salaries

Web Content Management
up arrow 15%


Marketing Management
up arrow 6%

Online Marketing
up arrow 2%

Web Marketing
0%

National Average
$104,000

Search Engine Marketing (SEM)
up arrow 1%





Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 89 votes.

Gender

Female
43 %
Male
57 %

Years of Experience

Less than 1 year
0%
1-4 years
11%
5-9 years
33%
10-19 years
50%
20 years or more
6%

Common Health Benefits

medical benefits Medical: 90% dental benefits Dental: 80%
vision benefits Vision: 70% employee benefits None: 9%