A pre-sales consultant performs many of the necessary tasks that allow a sales team to make a successful pitch to a client. The pre-sales consultant starts by examining the market and potential clients that the firm will be selling a product or service to. By starting with the essential needs of potential clients, the pre-sales consultant can identify clients' issues and begin to tailor the sale's teams message to address those issues. Then, the pre-sales consultant examines the market to determine how the potential clients meet their needs and determine what competition exists in the field. The pre-sales consultant then works with sales team members to develop customized pitches and open up appropriate channels of communication with clients. At this point, the pre-sales consultant works with administrative assistants and sales professionals to prepare a customized sales presentation. The consultant often attends these meetings to address any specific questions or concerns.
Often, a pre-sales consultant acts as a mentor and resource for sales staff members. By providing lessons on how to perfect demonstration strategies, the pre-sales consultant helps develop the team's ability and increase the productivity of sales professionals.
Most pre-sales consultants hold a bachelor's degree. They must be self-starters with a positive attitude and excellent communication skills. Employers may prefer previous sales experience as well.
Pre Sales Consultant Tasks
Work with sales team to provide expert technical support to prospective customers.
Act as a conduit between sales teams and product development teams to improve customer experience.
Prepare high quality product demonstrations and answer potential customer questions.