The average pay for a Product Development Manager, Marketing is $82,147 per year. A skill in Market Research is associated with high pay for this job. Experience has a moderate effect on income for this job.

$47,618 - $122,341
(Median)
$48K
$82K
$120K
MEDIAN: $82,146
10%
50%
90%

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$15.00 - $23.97
(Median)
$
$18
$
MEDIAN: $18.00
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$47,618 - $122,341  
   
Bonus
$1,036 - $19,879  
Profit Sharing
$979 - $10,304  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$47,018 - $135,776  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 192
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$18.50  
   
Overtime
$28.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$1,036 - $19,879  
   
Profit Sharing
$979 - $10,304  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$47,018 - $135,776  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 7
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Job Description for Product Development Manager, Marketing

A marketing project development manager is responsible for assisting in scale-up to commercialization, collaborating with sales and marketing teams to expand business, and managing the product development process and allocation of resources. They oversee creative workflows and process applications, as well as perform market analysis and identify the need for products in the current or near future. Other duties include preparing budgets, expanding product solutions, planning marketing and branding objectives, engaging consumers on social media and other mediums, and developing a lead marketing team to create new concepts or products.

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Product Development Manager, Marketing Tasks

  • Collaborate with design and content staff to ensure project is meeting consumer objectives and expectations.
  • Manage various aspects of marketing the product including development, launch, advertising, and pricing.
  • Develop market strategies with the goal of maximizing profits while ensuring customers are satisfied with product.
  • Conduct research on consumer opinions and marketing approaches to aid in performance measurement.

Common Career Paths for Product Development Manager, Marketing


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Popular Skills for Product Development Manager, Marketing

Pay by Experience Level for Product Development Manager, Marketing

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Related Job Salaries

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Experience Affects Product Development Manager, Marketing Salaries




National Average
$83,000


Skills That Affect Product Development Manager, Marketing Salaries

Market Research
up arrow 12%



Product Marketing
up arrow 3%

Product Development
up arrow 2%

Microsoft Word
up arrow 2%

National Average
$83,000

Microsoft Excel
up arrow 4%

Windows Operating System General Use
up arrow 4%


Product Management
up arrow 28%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 28 votes.

Gender

Female
39 %
Male
61 %

Years of Experience

Less than 1 year
3%
1-4 years
32%
5-9 years
20%
10-19 years
26%
20 years or more
20%

Common Health Benefits

medical benefits
Medical: 88%
dental benefits
Dental: 81%
medical benefits
Vision: 65%
dental benefits
None: 9%
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