Product Marketing Director Salary (United States)

A Product Marketing Director earns an average salary of $124,590 per year. Most people in this job have more than five years' experience in related jobs.
Product Marketing Director Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$79,615 - $159,357
(Median)
80K
100K
120K
140K
160K
MEDIAN: $124,590
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Salary
$79,615 - $159,357  
   
Bonus
$4,906 - $29,710  
Profit Sharing
$1,007 - $20,608  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$79,800 - $178,300  
PayScale
Country: United States | Currency: USD | Updated: 11 Jun 2014 | Individuals Reporting: 600
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Location:
United States (change)
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Job Description for Product Marketing Director

Generally, a product marketing director works on crafting the messaging and positioning for their company's products.They are required to develop innovative marketing strategies that will drive high demand for the product, and they must oversee the enactment of these strategies as well. A keen eye for detail and quality is an essential skill for product marketing director; they need to be able to not only craft appropriate messaging and positioning for a product, but also ensure the product will stand out from similar products in the marketplace. When the product is finally ready to launch the product marketing director must help ensure the launch is successful. They also need to be knowledgeable about the market in which their products exist, including potential and current competitors.
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Product Marketing Director Tasks
  • Drive the product marketing programs and develop a marketing plan, budget, and overall campaign.
  • Collect market data and prepare competition analysis.
  • Develop customer-based solutions using the company's products and services.

Product Marketing Director Job Listings

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Popular Skills for Product Marketing Director

Pay by Experience Level for Product Marketing Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference By Location

San Jose
up arrow 25%
Santa Clara
up arrow 24%
Sunnyvale
up arrow 16%
Boston
up arrow 6%
Palo Alto
up arrow 4%
New York
up arrow 3%
Austin
0%
National Average
$139,000
up arrow 2%
Dallas
up arrow 7%
San Diego
up arrow 7%
Atlanta
up arrow 10%
Chicago
up arrow 17%
Denver
up arrow 19%
Los Angeles
up arrow 26%
Larger circles over a city indicate a job is popular in that location.

Related Job Salaries

Experience Affects Product Marketing Director Salaries

National Average
$139,000
Entry-Level
up arrow 32%

Skills That Affect Product Marketing Director Salaries

Strategic Marketing
up arrow 4%
National Average
$139,000
Product Development
up arrow 4%
Branding
up arrow 7%

Job Satisfaction

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Extremely satisfied
Rated 5 out of 5 based on 138 votes.

Gender

Female
33%
female alumni
 
Male
67%
male alumni

Years of Experience

1-4 years
7%
5-9 years
17%
10-19 years
57%
20 years or more
19%

Common Health Benefits

medical benefits Medical: 95% dental benefits Dental: 88%
vision benefits Vision: 77% employee benefits None: 4%
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